Colour Psychology

Interior

Daring to use colour instead of bland white walls will increase your profit potential. A room that is painted white appeared larger to only a few people, compared to an identical room painted with a colour. The perceived difference to buyers is only minor. Because most people look better surrounded by colour, a coloured wall also makes them feel happier, and buyers will choose to buy the house that makes them feel happiest.

COLOURS help you sell your home to your target market. One mistake most people make is to paint everything white. White may look clean, but it will do little to make a buyer feel as if they "just can’t live without the home." White walls do not create cheerful feelings, and even worse, white walls don’t make most people look good. Buyers will ultimately buy the home that makes them feel happy while making them look great at the same time.

Art of Display

Turn a tired shelf, coffee table or mantel into still-life masterpiece with styling techniques. Transform this area into the main feature of a room by choosing one of three basic treatments, each equally effective.

Symmetry Technique

• Aside from the centrepiece, include two of everything and create the same set-up at either end.

• Display the mirror/art work in the centre of a mantel or leave the middle of the surface free of decoration.

• Keep the look simple with a couple of potted plants or lamps or dress it up with more ornate pairs of various heights.

Offset Technique

• Use the offset technique when an artwork or sculpture has centre stage.

• Group a selection of smaller, similarly themed objects to one side.

• Avoid cluttering.

• Select pieces beautiful enough to stand alone.

• Choose odd numbers of objects.

• In a layered display, start with a neutral base then add colour.

• Be more daring with colour if the display has only a few items.

Pyramid Technique

• Use an odd number of at least five – seven items.

• Keep the textures and tones harmonious. Soften hard lines with branches or flowers.

• Make the centre of the display the focus by clustering objects in the middle.

• Add a twist by creating a theme. For example colour or shape.

Tip – this techniques is fail-safe when the objects have a solid background and are arranged on a shelf or surface in front or a wall.