Author's articles

The Secret to Happy Retail Employees
By Ron Pawlowski · 11 years ago
Money Is No Longer Buying Happiness Let's face it. Today, building an effective team of retail employees is more challenging than ever. We all agree that the key to an effective retail operation are high ...
Retailers Are Experiencing A Massive Drop In Loyalty Programs
By Ron Pawlowski · 12 years ago
Consumers Are Demanding The Ultimate Experience TODAY Instead Of Promises Tomorrow I've been surveying countless consumers to discover that many of them have opted out of many loyalty programs that they used to be enrolled ...
Make Your Organization Receptive and Reactive to Customer Complaints
By Ron Pawlowski · 14 years ago
Listen Carefully and Demonstrate Change to Client Feedback In this day and age, it's sad to admit that most customers are thoroughly disappointed with the level of service that most retailers offer. In a short ...
Macro-Economics for the Smaller Retailer
By Ron Pawlowski · 14 years ago
Things May Look Up Before They Go Down I decided to detour from traditional retail ideas and issues in this article because of something that is looming on the horizon that all small retailers should ...