Author's articles

Online Advertising- A Modern Mode of Contemporary Brand Promotion
By Sanjay Sharma · 12 years ago
Internet Advertising and Mobile Advertising are two latest modes of modern brand advertising. Thanks to technology that has enabled these two media to emerge as in-demand mediums of brand promotion. Mobile Advertising and Internet Advertising ...
Is mobile media a suitable advertising mode for your brand?
By Sanjay Sharma · 12 years ago
Will mobile advertising work for your brand? Will an advertising campaign launched through mobile media provide the desired impact and reach (as per your promotional requirement)? These two questions are elaborately discussed in the following ...
It’s an advertising world!
By Sanjay Sharma · 12 years ago
Agree or not, it’s an advertising world we are living in. Earlier advertising was considered a subset of marketing to promote the brand image and to generate awareness about the brand amongst the target customers ...
Why an online presence of your brand is important?
By Sanjay Sharma · 13 years ago
It is a digital age. Digital trends set the tone of the day. Internet media has brought a drastic as well as dramatic revolution in brand business. Today almost every brand has its online presence. ...
Some interesting aspects about the impact of advertising!
By Sanjay Sharma · 13 years ago
Advertising influences every walk of life. Advertising offers different tactics and pigeonholes for different brands to interact with its target groups. Different brands cater to the need or requirement of different target groups so, it ...
Mobile & Internet Media- The future of brand advertising
By Sanjay Sharma · 13 years ago
Welcome to the future of brand advertising through mobile & internet media. Yes, you read it right. Mobile phones and Internet devices are poised to crown the chart amongst the top advertising vehicles in the ...
Impact of advertising
By Sanjay Sharma · 13 years ago
Today, advertising has become a medium for marketing a particular brand, product, service, event, business or even movies. Advertising has influenced our day to day lives and has so far provided a great impact upon ...
Internet & mobile media- Dynamic tools of contemporary advertising
By Sanjay Sharma · 13 years ago
How customers and brands interact with each other at present? Stay connected- this is the latest trend which prevails in brand advertising. In the interest of providing instant brand communication to potential customers, advertisers adopt ...