Author's articles
The Search Engine Optimization Fundamentals in 11 Steps
By Carsten Cumbrowski · 17 years ago
Introduction
People use search engines to find things. Although you should avoid making your business depending entirely on free traffic from search engines, so is it still important to consider search engines in your overall ...
How to Keep Existing Customers Happy and Buy More from You
By Carsten Cumbrowski · 17 years ago
Introduction
It is not a secret that it is much harder and more expensive to acquire new customers than it is to retain existing ones. Retaining customers is not a passive thing and many businesses ...
Determining The Right Compensation Structure For Your Affiliate Program
By Carsten Cumbrowski · 18 years ago
Introduction
If you plan to implement an affiliate program and ask yourself what compensation structure would be the best for your program, here are some tips that will help you to make an educated decision ...
Introduction to Affiliate Marketing - Part 1/2
By Carsten Cumbrowski · 18 years ago
This is Part 1 of 2
Affiliate Program History
Invented by CDNow.com at the end of 1994 and pioneered by Amazon.com in 1996, "affiliate programs", also known as Associate Programs or Partner Programs, are a ...
Are Affiliate Marketers Really Unsocial?
By Carsten Cumbrowski · 18 years ago
This question could be extended by "or any Internet Marketers". The answer to that question was widely believed to be "Yes".
The Misconception People tend to think of an Affiliate as a tech savvy geek ...
Promoting Marketing Campaigns Via Affiliates
By Carsten Cumbrowski · 18 years ago
Introduction
If you are a merchant that uses coupons and special promotions such as clearance sales, site wide free shipping or other marketing tool that have a limited life span and also have an affiliate ...