Author's articles

How To Recruit Great People
By Jonathan Jay · 15 years ago
Choosing the right people to join your organisation is critical and one that so many businesses get horribly wrong. The true cost of recruiting, training, and losing staff is massive and that can be ruinous ...
How To Overcome Objections And Sell More
By Jonathan Jay · 15 years ago
No matter what product you sell or service you provide you must think about customer education. Maybe once upon a time there was a sucker born every minute, but not anymore. Twenty-first century prospects are ...
7 Things You Can Do Now To Cash in On Social Marketing
By Jonathan Jay · 15 years ago
Seven is a magic number. Why? Because there are seven simple strategies every small business can employ to jump on the social marketing bandwagon. The best part: most require only a moderate investment of time ...