Author's articles

Internet Marketing Integration With Traditional Marketing Strategies

By Christopher Castillo · 13 years ago

Basics of an Integrated Marketing Campaign Integrated Marketing (IM) is a pretty basic concept involving the unification and utilization of many forms of media to communicate a businesses message and build its customer base and ...

Managing Your Brand Online Through Social Media

By Christopher Castillo · 13 years ago

A Brief History of Social Media Networks Social Media has become an integral part of modern society. Members on certain sites number far more than populations of most nations in the world. Before the pillars ...

Search Engine Optimization Basics for Small Businesses

By Christopher Castillo · 13 years ago

Every Search Engine Optimization (SEO) or Search Engine Marketing (SEM) strategy begins with the basics, including a search engine friendly website design and interface, implementation of the fundamentals of keyword research and original content development ...

Powerful Web Marketing Techniques for Small Businesses

By Christopher Castillo · 13 years ago

This article discusses various internet marketing techniques that are very powerful and can be used in just about any industry to increase ones online marketing effectiveness. These methods can help one demonstrate their expertise in ...

Online and Offline PR Techniques for Small Businesses

By Christopher Castillo · 13 years ago

Developing a relationship with the local media outlets is not easy to do in large cities, but media in smaller towns and cities are typically more apt to work with businesses in their area. No ...

Anaya Consulting Group of AZ Partners with Milwaukees Castillo Consulting Services to form Aeutus Marketing

By Christopher Castillo · 13 years ago

Anaya Consulting Group of AZ Partners with Milwaukees Castillo Consulting Services to form Aeutus Marketing Aeutus Marketing puts emphasis on targeting small businesses and Spanish speaking business owners PHOENIX, AZ, September 21, 2010 - Former ...