Today Google Base, which was called Froogle in the past, allows sellers to determine their attributes (optional fields) and becomes the unique shopping search engine worldwide.

It is a great mistake not to take advantage of this when you need to sell goods on the net as it is a very fast developing free resource.

At one time the retailers simply wrote the list of their goods and waited for buyers but nowadays only the optimisation of the feed can bring you the best outcome.

The "Onebox" result is a modern means which allows online retailers to speed up the traffic of their sites significantly to better advantage. You can find all information about it if you visit the blog OneBoxer.

Not long ago Google increased its demands with the general standards for the searching engines, they now required a far better and greatly extended set of criteria, especially when your goods fall under a certain category and brand, you now need to add condition, description, expiration date, id, image link, link, price, product type and title.

Some sellers are displeased with this as it adds a large timeframe for this information to be added to the huge number of goods especially if some of them do not have all the necessary data such as "expiration date".

However, there is no doubt that these improvements are worth doing even if you have to invest time in them. These changes will attract new buyers if you take into consideration that many of them try to find goods by colour or by size.

First, you must carefully look through the list of your keywords and choose only those which are the most popular in the search strings. Then, you may start the procedure of extending the categories of the links. The ideal method allows you to implicate the mutual exchange of links and more of the same, doing so gives you the possibility of strategic linking.

Strategic linking…

It allows you to have a link to your resource and not to be obliged to repay this thing back. Simply rewriting an article you give a link to the primary source and help to promote it in the web.

The effect of improving your links can be seen in a few days and sometimes it may take up to six months. It depends on the popularity of the sites your links come from. The best way is to have a big amount of links to your site with the most requested keyword phrase anchor linked to your resource.

If you want to make your site popular, you will choose different methods of promotion for your site, though being involved into a link campaign is the wisest method to do it! To find more information about how to boost up your business via the Internet you can type the phrases "UK SEO" or "UK web marketing" or "UK link popularity development", thus get the needed data or companies that can help you.