For immediate release:

MOBILE WORLD CONGRESS, BARCELONA, SPAIN

February 15, 2011

APEX Voice Communications, a global provider of Service Delivery Platforms and Application Servers for voice, video and data enhanced services, today announced the availability of OmniLite, a menu-based web portal for customizing applications designed and developed in the graphically-based OmniView® Service Creation Environment. As a complement to OmniView, OmniLite enables non-technical personnel to customize applications without having to access the Service Creation Environment, lowering application maintenance costs and minimizing turn-around times, while maintaining platform stability.

Applications deployed on the APEX Service Delivery Platform (APEX SDP™), are initially designed and developed in OmniView, which defines all data access, telephony integration, IN integration, web services and the interface into the OSS/BSS. Regardless of the type of application, voice, video, or data, OmniView handles all applications in the same environment and manner. Once applications have been deployed using the OmniVox3D® Application Server, they can be turned over to the non-technical departments for making immediate, "on-the-spot" customization with OmniLite to further define and refine the complete caller experience.

Whether it is Marketing, Call/Contact Center, Self-Services or Value-Added Services, each department can use OmniLite to make day-to-day changes to their applications without having to rely on the technical staff. Changes that can be made with OmniLite include audio and video prompts, variable assignments, and application publishing, as well as the ability to create new menus and call flows, all in a non-technical, menu-based, browser-based interface.

"The OmniLite product is the direct result of requests voiced by a number of our mobile Network Operator customers with call and contact centers," said Elhum Vahdat, Executive Vice President of APEX Voice Communications. "They need changes in the customer experience to be made in various departments on systems hosted by the IT or Engineering department, without the need to involve IT or Engineering and without affecting the stability of the underlying application."

The OmniVox3D SIP Application Server is the core component of the APEX Service Delivery Platform (APEX SDP™), a mature, field-proven and future-proof platform that delivers immediate returns on the new generation of voice, video and data enhanced services. The APEX SDPs inherent design ensures the scalability, reliability and high-availability required by mobile and fixed-line Network Operators and Value Added Service Providers, while its award-winning OmniVox3D and OmniView offer the flexibility for rapid deployment of service bundles across multiple networks – 3G, SIP/IMS, TDM/SS7, AIN/IN and converged. The APEX SDP and OmniVox3D together can process an almost unlimited number of applications, including converged Web 2.0 and Telecom services (mashups), Self-Service Optimization (APEX First Touch™), Network IVR, Video IVR, Interactive Text Response (ITR), Voice/Video Messaging, Real-Time Billing (Prepaid), Voice/Video Conference Calling, and Automated Collect Calling.

For more information about OmniView™ and OmniLite™ please contact:

APEX Voice Communications

www.apexvoice.com

sales@apexvoice.com

+1 818.379.8400)

APEX is a global provider of Service Delivery Platforms and Application Servers to Network Operators, Value Added Service Providers (VASPs) and Value Added Resellers (VARs) for voice, video and data enhanced services. With over 15,000 installations across 95 countries since 1989, APEX continues to be a leader in delivering the latest solutions for mission-critical and revenue-generating enhanced services.

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OmniVox3D and OmniView are registered trademarks and OmniLite and APEX SDP are trademarks of APEX Voice Communications, Inc. Other trademarks are the property of their respective companies.