Anyone can learn how to succeed with article marketing, and it is great because it is relatively easy to learn plus it works very well. If you want more targeted traffic to your sites, then check out these easy article marketing approaches that will work only if you will.

Nowadays, article marketing has become highly competitive, which means if you want it to give you results then you have to put in the effort to make your article unique in every way. If you want to place in the right sites and directories, then your articles must be unique and provide good value.

You will fare much better when your research material comes from sources that are not commonly found online, and it is even better to do offline research - the old fashioned way. A good way to write a unique article is to research and do your homework beforehand. This will allow you to give your readers something new to bite on.

Try to write a good summary and make sure the starting few paragraphs of your article are well written. Your articles will flourish or perish on the strength of the first few sentences in the opening paragraph. Your summary has to really hook the people in because many readers will check out the summary, first, and then decide if your article is worthy of their attention. Each article directory will have short instructions for their summary requirements, so be sure to check them out. But there is nothing wrong with stirring the imaginations and curious nature of people in the summary and closing paragraph of the article.

The introduction paragraph is extremely important because you must let people know what is in store for them in the rest of the article. Those are just a few key items that can help your article marketing get off to a solid start.

Check the TOS of any article you are submitting to, and then be sure you cross-link articles for greater PR juice considerations. Many article directories allow you to place links in your article and you can use this for your advantage by placing the links as resources. It is much safer to avoid placing obvious affiliate links anywhere in your article since most of them do not allow, anyway.

There is no reason why you should not use this technique because it is all right to use according to many directories, plus it adds SEO value. In summary, article marketing will only give you results if you keep applying simple tips and add your own twist to the method. It is possible to get noticed and be different in many ways, and that is what you should always try to do. The most important thing is to do high quality article marketing, and that will carry you far indeed.