When you’re earning money, there is always a motivation to save. Whether it’s for a new house or preparing for the future of your child, saving money is very important. Therefore, if you’re going to save, you will want to get the best out of whatever money you put away. With cash ISA accounts, you can get more from what you put away. So, what are the advantages of ISA accounts over a standard savings account?

With any ISA savings account that you open with a bank or building society, you will earn interest on whatever you deposit, and these earnings will not be subject to tax from the government. However, with standard saving accounts whatever interest you earn will be taxed, meaning you do not have the same shield provided by an ISA.

A cash ISA account will save you a great amount of your interest, no matter how much tax you are paying. If you were to receive a three per cent AER on your cash ISA account, a basic rate taxpayer would have to find a standard savings account that offered a 3.75 per cent AER in order to equal the savings. Higher rate taxpayers would have to find an AER of at least five per cent in order to save the same amount of interest as the ISA account.

Basic rate taxpayers would normally face 20 per cent taxation on their interest when using a standard savings account. If you are a higher rate tax payer, then a standard savings account would come with a 40 per cent tax cut on your interest. Even if you are investing in the saving rate on a standard account, you would still face 10 per cent taxation on any interest that is earned. It is clear that an ISA account will give you a considerable saving on your interest rates.

An ISA account is available to any UK citizen or member of the Armed Forces based overseas. For a cash ISA account you must be 16 years of age or older, and for a stocks and shares account you must 18 years of age or older. This is a great advantage for young people looking to save money for their future without suffering from the taxation that occurs with a standard saving account.

With a stocks and shares ISA, there are a few features that you can take advantage of that may give you a greater return. When you open a stocks and shares ISA account, you will be able to choose from two types of funds to invest in; active and passive. With an active fund investment, you will have access to a fund manager; a specialist who analyses the markets and invests your holdings according to their assessment.

This is greatly beneficial as it means the money you have invested could perform strongly in the markets and reward you with a greater return. Nevertheless, active funds aren’t necessarily guaranteeing you success. Having a fund manager will come at an extra cost to you, with initial and annual charge rates.

Passive funds can also deliver some advantages to the owners of stocks and sales ISA accounts. For a start, a passive fund investment does not require a fund manager and therefore saves you the money by eliminating the excess charges. The passive fund investments are based on index trackers. The index tracker is a compilation of the stocks in the market that are worthwhile investing in. The money you have stored in your ISA account will then be invested in all of these companies that are featured on the index. This automated process does make the system easier and cheaper for you, but don’t expect to outperform the market.

Another strong advantage from the stocks and shares ISAs is the fact that whatever you earn is protected from capital gains tax. This means that any share or stock that you sell once its value has increased will not be subjected to capital gains tax like it would normally. As a result of this, you could see yourself receiving a far greater return than you would expect if you were trading stocks and shares on another platform.

Whether you open a cash or stocks and shares ISA, a big advantage is that they are flexible. Until the end of this tax year on April 5th, you have a £10,200 allowance on how much you deposit in the best ISA you find. You can use this allowance in a few different ways in order to maximise your savings in a way that is best for you. The ISA account allows you to invest a certain amount on the cash side and use the rest of the limit for investing.

You could also use the entire £10,200 for the stocks and shares investments. This is a great opportunity for people looking to delve into the stock trade, because you can conduct your trading with a variety of investment options, as well as protecting your return from income and capital gains tax. If you’re prepared to take a little bit more of a risk with this type of ISA, you could see yourself performing strongly in the market and maximising the return on your tax-free interest rates.

The other great advantage when you compare ISAs is that you can find an account where you will be entitled to rewards if you leave your money alone. Once you’ve deposited money into your account, leaving it untouched for a certain period of time could see you receiving the best return on your interest rate.

Whether you are looking to put some money aside for your children’s tuition fees to grow with interest, or just looking for a way to get a reward for saving money despite our unusually-low base rates, the power of comparing ISAs on the Internet can allow you to beat the odds to get a deal that’s perfect for you.