A lot of people nowadays are already well aware of the fact, that the Swarovski crystals, namely the line Swarovski Elements, are famous for their huge variety of forms, colors and sizes.

They are being implemented in many spheres as decorative elements - from high - class jewelry to expensive designer interiors.

It is exactly this variety, on the other hand, that becomes the reason for misusing the image of Swarovski in internet on behalf of anonymous garage-born on-line shops, that offer "Swarovski crystals" or "Jewelry with Swarovski crystals".

In the majority of cases the origin of these crystals or jewelry can not be traced down or proved, they are offered through a color picture of bad quality, above or beneath which one can see a corrected downwards price.

Sometimes there is only one mobile phone as a contact detail in such web-sites - a sure guarantee, that something is not in order.

Even when the customer can see a real address in the site, he can read in many cases false statements of the kind: "We are an official, direct importer of Swarovski", that are not proved by anything.

Simply because Swarovski do not nominate every garage type or on-line shop kind of company an official importer. Swarovski have high requirements towards importers and distributors, as well as towards the shops, where their crystals and jewelry "Made with Swarovski elements" are to be sold - outer appearance, brilliance, cleanliness, etc.

Regrettably, the many far-east imitations of "Swarovski type" crystals allow the garage on-line shops to misuse the brand and to mislead the customers.

The truth is that amongst the few really official direct importers of Swarovski for Bulgaria, only one company has been nominated "Authorized wholesaler of Swarovski elements" in the last years.

The customers can receive a comprehensive and truthful information about Swarovski crystals and their variety in their professionally structured web-site http://www.crystal-zone.com/, that offers more than 3 000 types of Swarovski elements on stock.

One can easily go through the basic types of Swarovski elements, divided by forms, colors, sizes and spheres of implementation, as well as see the Novelties for 2011-2012 from Round Stones, Flat Backs No Hot Fix, Flat Backs Hot Fix, Sew-on Stones, Fancy Stones, etc., also Beads and Pendants.

The spheres of implementation have been given a special emphasis - production of high class jewelry pieces with specific materials and technologies by bulgarian designers and applicators or by famous west-European companies, decoration of designer Sportswear, Dancewear, Showbiz costumes, decoration of furniture and high-level interiors, etc.

A special on-line shop has been created for the highest level of designer jewelry "Made with Swarovski elements" - http://bijutaonline.com/.

Some attention has been paid also to the need in some specific cases for a lower-priced, but still satisfactory in quality crystals, produced by some of the other big world producers - Preciosa - Czech epublic, DMC Korea, Asfour Egypt and Lian China. Their cheaper crystals optimize the decoration of dancewear, sportswear, etc.

As a whole Crystal Zone Original presents to the customers an unique universe of Swarovski elements with a lot of concrete implementations, also crystals from many other producers, and this universe serves as a powerful decoration help for the creative people in many multilateral fields - jewelry, fashion, interior design, etc.