If you have a business website of the current changes to the search engines can influence the flow of traffic to the site. In early 2011, the search giant Google has changed its algorithms, which changed not only how people are looking for, but is also reflected in these results. But what these changes and their relationship with the company's web design industry?

In January 2011 only the Google ad that would change the settings when it comes to content that appears during searches. The update has been called "farmer" and was directed primarily against sites that produce less than rated content and sites of poor quality but showed the upper part of the Google search engine. These sites - farms called content - be regularly updated with several articles, guides, how, and other places that are lacking in a general sense of providing quality advice. These sites usually regurgitate the contents already been published.

Then, in April 2011, Google has continued with another update known as "Panda." The consequences of these changes have affected many of these contained farms, but also focused on those who do not even know what a content farm.

Following the reorganization, the Chief Amit Singhal, Google posted a blog that has over some of the changes and how they might affect a site's visibility in search engine. Google has not revealed all the details of the algorithms that determine when a site is closed, but have made these issues as a form of guidance, indicating that Google is tracking -

Ask yourself if you trust the information in the site or in the article itself

Could you give credit card information on the site of this size?

The site, an article written by an expert or enthusiast who knows the subject or topic

Are there errors of fact or spelling?

It is the articles on the same subject only to read the text of the various

The content of the website provides comprehensive advice or assistance

These questions will help you understand these updates designated sites was next and whether the site should be updated to comply. In short, Google updates the work to be beneficial for web sites quality content and complete, allowing them to be in the top spots on search pages.

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