Web 2.0 e-buzz word for Internet marketing

Computers & TechnologySearch Engine Optimization

  • Author Michealslater Waugh
  • Published September 26, 2009
  • Word count 398

OLD is GOLD is old; in with all new Web2.0 to make way for faster and better marketing technology.

Some of the most use websites on Web are the ones used as part of Web 2.0era. These sites include: MySpace, Squidoo, Digg, Delicious, Wikipedia, Flickr, etc. these are social Websites that are covered in various categories. These include social search engines, multimedia related sites, blogs, bookmarking, social networking, news, podcasts and more.

There are many benefits to social media marketing. One can get great back links to the desired site by exposing your site; rank your site for keywords, and network with people of same interest. Make sure to make network with those which have similar interest and subsequently linking and promoting the business content in an organized manner.

This new and next wave of Internet marketing comprises of Web2.0 that makes thousands of visitors visit a desired site without much effort. It is more of an interacting medium where people talk by giving their views about a particular site and keep coming back for more responses. Part of traffic also works as information provides, thereby sharing some more important information, say through Wikipedia and other informative sites. This addition of information is possible due to its ability of interaction with their visitors for adding matters that are relevant and deleting that is irrelevant.

Therefore, Web2.0 is not just traffic. It creates long term effects on the minds of visitors as it focuses on utilizing Next Generation SEO technique. This process of utilizing Next Generation technique helps in achieving vertical and lateral search engine visibility on all major search engines.

Web 2.0 is not gaining popularity because it is new, rather it is the benefits that a particular website is gaining that makes it stand apart in its qualities:

  1. Achieve high organic ranking for the desired website

  2. Branded contents are syndicated in major search engine directories

  3. Conversion of URL from static to dynamic by introducing new content

  4. Increase the quantity and quality of traffic towards desired website and understand the customer base.

  5. Make visitors aware of corporate brand name through proper Web optimization.

Although Web1.0 proved to be sufficient at one time of Internet marketing network, but with growing demand and limited visibility to the websites, Web1.0 is losing its façade and Web 2.0 is gaining popularity by offering fresh, relevant, wide opinion, and consistent content for online searchers.

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