Article submission has become popular as a marketing strategy. Most of us are aware of its magic touch in boosting the business. But what we do not realize is that as the method becomes popular, the article distributors are becoming selective about the kind of articles they select. They will prepare stringent guidelines, and will become discerning about what they accept and what they will not accept. You do not want your articles to face rejection. It is better to follow the dos and don'ts when you write an article.

A good article distributor will demand that you follow basic guidelines when you write an article. The keywords should relate the overall subject. There should not be more than four phrases. It is the keywords which will be used within the database. The search engines will also find out about the articles by browsing through the keywords.

The title is important. But it should be to the point and short. The title should correspond to what you have written. You should never use a misleading article. The readers will have high expectations from the write-up, but when they come to know that your title has been misleading, they will never look back. The same is with the editors who should not be disappointed. If the editors have a character limit for the abstract or the synopsis, you should respect their guidelines. This is a kind of short explanation which will tell the distributors a little more about your articles. Article submission can be effective only if you stick to the rules and follow the format prescribed by the article distributor.

Using a notepad for writing the articles will help you in many ways. Although it is a known fact that most emails accept HTML coding, the programs which are used by the article distributors might not accept the format. If you use the Notepad, there will be minimum invisible coding. Coding is not good. You can use capitalized words within the body which can easily use the italicized and bold words if the article distributors refuse to accept them. Now that you have prepared the article, you will have to think of the methods thorough which you will submit articles. All submission sites are reputable. The more you publish, the more you are prone to be popular. There are some sites which will ask for your photograph. This is considered as an extra security measure to fight plagiarism.

The body of the content will be extremely important. If you have character limits, you should stick to the restriction. The byline is important. You should include a little bit of yourself in the box known as about the author. Apply discretion when you fill up the box with information. And you will also need to put a link of your site in the box. Formatting of the articles before you submit articles is important. If you use the plain ITS formatting, it will be accepted by more or less all the distributors. This form of formatting ensures that the article is adaptable to different types of formatting. If you are using the Notepad for writing the article, you should turn on the Word Wrap feature. Before you submit the article, you should turn it off.

You should submit the article under relevant categories. Often the wrong category can mislead the readers and you might not get results which you desired. Previously emails were to be included in the byline. With an increase of security breaches, many of the distribution sites do not ask for email address anymore. The first article that you submit can be a time-consuming affair. But with days, you will find that you have become a pro in this field. As you submit articles to sites, you can create a separate folder which will be marked as Bookmarks or Favorites. Now you just need to add the link of your site to the folder after each submission.