If you haven’t heard of Crocs shoes we can only guess that you have been living the life of a hermit for the last few years because these brightly coloured shoes have had people talking and debating the world over. The world was very firmly divided into 2 camps upon the initial release of Crocs, they were fashion Marmite, and people either loved or hated them! The people who loved them proclaiming the benefits of comfort and good circulation, the people who hated them baulking at the acid bright colours and funky shape.

Then the tide started to turn, people in professions which required long amounts of time on their feet began to wear Crocs shoes because of their unmatched comfort. It then seemed that Crocs had broken some of the stigma only to be shot down again. It was claimed that Crocs where making too much static electricity and that this was affecting the equipment in hospitals and that they were unsafe in kitchens because of the holes. Not ones to be deterred they developed the anti static work shoe and a specialised reinforced bistro shoe.

With people starting to take them seriously they |developed|created] even more styles and broadened their appeal further. For the female market they focused on making the Crocs shoes delicate and giving them a softer look, they have even launched high heels and faux suede in their Lydia shoe perfect for a glamorous night out!

And for guys who like an intrepid look to their footwear they created the Ambler boot that has a faux suede appearance and comes in a range of sensible and masculine colours. They have also developed even more hardwearing shoes like the all terrain shoes which have a leather upper enclosing and protecting the shoes and giving them a smart appearance.

So as you can see Crocs developed their style and incorporated shoes that had a wider appeal to the market and this certainly paid off with so many people choosing these comfortable plastic shoes as part of their daily style.