Author's articles

4 Ways to Grab the Attention of Your Audience
By Sonja Stetzler · 9 years ago
Gaining your audience's attention at the beginning of your presentation is crucial for two reasons: your audience will remember the first things you say (primacy effect), and they will decide to stay engaged with you. ...
The Next Steps to Build Your Network
By Sonja Stetzler · 10 years ago
You’ve come home from the conference with a stack of business cards from people whom you have met. Now what? Don’t let them sit on the corner of your desk until next year. It’s time ...