Marketing & Advertising

A Caveman's Guide to Facebook Advertising
By Jen Shehan · 12 years ago
If you're looking to spice up your Facebook ads, you need look no further than what would have caught the eye of primitive man. Huh? While yes, many things have changed over the centuries, but ...
I Pledge Allegiance To The Pennant
By Bianca Weiss · 12 years ago
From the ancient battlefields of European countries to present day traffic signs, the pennant has been used by countless different cultures in thousands of different ways throughout history. Wide at one end and tapering to ...
Engaging Your Community on Facebook
By Jen Shehan · 12 years ago
One of the hottest topics in Facebook advertising is the critical pivot from fan to customer. As you are attracting new fans to your page, there are specific techniques to keep people interested in your ...
Prepare for Successful PPC Campaigns Before You Pay for a Single Click
By Scott Buresh · 12 years ago
As a PPC management company, we are often called upon to "fix" PPC campaigns that are not performing at an acceptable level (or are not performing, period). What we often discover is that these campaigns ...
Automotive Flags Are Excellent To Use For Promoting
By Mario Oneil · 12 years ago
If you own a car lot, and are trying to find a way to catch the eye of potential clients, and effectively advertise your company, consider using an automotive flag to do so. The decorative ...
Advantages of Investing in Custom Indoor Hanging Signs
By Brian Cox · 12 years ago
With any business, it’s obvious that advertising is critical in gaining new clients and customers. However, in order to get them, you need to ensure that your advertising is diverse enough to affect the longevity ...
The Different Styles Of Custom Made Flags
By Fred Chang · 12 years ago
If you would like to get the interest of the public, then install a custom made flag. These flags can be made to advertise your business, give directions, or identify sponsors at a specific sporting ...
Video Production Chicago
By Benton Smith · 12 years ago
Managing your brand and telling your story just got a whole lot easier for those in the Windy City. The Michael Group is your perfect solution to video production in Chicago and we will help ...
Newspaper Ad Buys in Free Circulations can be Inexpensive and Useful
By Kevin Schmiterson · 12 years ago
If you are advertising a new business, it might seem as if you have very few options that will not cost you an arm and a leg. However, there is one that you will be ...
Six Categories of Promotional Apparel and How to Use Them Effectively
By Jessica Lane · 12 years ago
When choosing promotional products for your marketing campaigns, it is essential to take into consideration your own company's operations, as well as the likely demographics of your target audience. Put simply, you should know both ...
How Facebook Page Insights Can Help You Stay on Track
By Jen Shehan · 12 years ago
Many people ask me "Can Facebook track views to my profile?" While Facebook do know the IP address and basic profile information of people who visit your page, detailed information is never released to the ...
Five Ways to Conduct a More Effective Meeting
By Anna Smith · 12 years ago
Do you sometimes feel as through you’re attending meeting after meeting and, in some cases, meetings to discuss meetings? If so, you’re not alone. A London School of Economics and Harvard Business School study showed ...
How to Find Newspaper Ad Deals
By Kevin Schmiterson · 12 years ago
Newspapers are still an effective means of advertising for many companies. The costs have been driven down by the increasing popularity of internet marketing, but there is still a lot of competition out there for ...
Digital Ad Overload
By John White, Jr. · 12 years ago
Upstream released a survey in February 2012 revealing two-thirds of online consumers in the US say they are receiving a digital ad overload and are beginning to show their disapproval. Two-thirds of these same online ...
What Does Your Brand Mean To Your Customers?
By Andrea Novakowski · 12 years ago
What do you think of when you picture fall in New England? For me, it’s kids walking to school in their jackets. Cooler nights and cold mornings. Leaves starting to turn. Yellow mums. The smell ...
Using Brand Strategy to Catapult Your Business Forward
By Diane Lorenzo · 12 years ago
Companies and businesses that deliver products and services on a more local scale will frequently run into the same problem. That is, how to raise their relatively unnoticed, but otherwise high quality, product or service ...
No One Is Signing Up For My Stuff!
By Kim Kirmmse Toth · 12 years ago
You work so hard getting a product or service ready that you know everyone is going to want... but no one is buying! We have all been there. I know I have been there and ...
How To Use Effective Internet Banner Ads
By Kevin Schmiterson · 12 years ago
Internet banner ads are one of the most popular ways to advertise on the Internet. People who use the Internet on a regular basis have become comfortable with banner ads and are not hesitant to ...
Should Advertising & Marketing Documents be Tackled by Translation Providers or Advertising Agencies?
By Charlene Lacandazo · 12 years ago
Nowadays, we do business and conduct important communication globally by using effective platforms that are crucial for all people to understand each other. As we all know that many people speak different languages, there might ...
The Lighthouse Risk Services for Health and Safety
By Austin Levi · 12 years ago
Risk management is the next big thing that counts for a business after profits and revenues. Risk management services provided by companies like lighthouse risk services include the coverage or insurance to overcome any anomaly ...