Promotional Sports Bottles
Business → Marketing & Advertising
- Author Jone Jimmy
- Published September 4, 2010
- Word count 502
Using promotional items to up the brand name or to simply gift to attending audiences is a terrific method to advertise the company name and its contact details. Among such items, promotional sports bottles stand out since they are versatile gifts that have no age limit, no gender preference and are perfect choices for corporate as well as the general public. These items are promoted mostly in outdoor events such as sports meets, marathons and other kinds of outdoor activities. However, this does not mean that they cannot be given to working men and women.
Promotional Sports bottles come handy to anyone. In today's fitness minded world, most adults exercise on a daily basis. To them a sports bottle is the best promotional gift. Anybody who goes out for a walk or bicycling or running will always carry a sports bottle along. If this happens to bear your company's ad, then the people that they will meet along the way shall also get to know of you. Gifting these items to corporate customers is also not a bad idea since everybody can use them regardless of whether they exercise or not. These bottles serve as potent memorabilia because they will always remind the recipient of the particular event where he or she received it.
One significant advantage of using sports bottles for promotion is the fact that the entire surface of the bottle is available for advertising. Unlike T-shirts and bags, sports bottles can have a large logo etched all over the body without making it look odd. The choice in color and design are enormous and so is the chance to customize promotional sports bottles. One can either choose to go all out and colour the whole bottle or stay sober and put in a small logo. The only thing that one has to keep in mind when designing these things is to cater the design as per the requirements. For example, if a company is sponsoring a marathon, then it can go all out and advertise its logo on these things, however, if the bottles are gifted in fairs and conferences, then the design should preferably be toned down and maintained as per the context of the event.
The shape of the promotional sports bottle also plays a key role in its success. Using squeezable plastic bottles for track meets and outdoor activities is all right but, for conference use, aluminum or steel bottles preferably thermal ones work best. Investing a little extra on multi-utility bottles, which have more than one opening and will fit a bicycle strap as well as a cup holder is a neat idea. Using bottles that have straps or small hooks on them is a splendid idea because these bottles will be easier to carry around. Regardless of the shape, promotional sports bottles will serve their purpose of advertising since many people use more than one bottle. In fact, many people keep a stock of such things since they shall come handy in the future.
Businesses that want to market to fit active people will often create promotional sports bottles. Another popular product which is similar is a promotional bottled water, which is reusable and therefore a bit more eco friendly.
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