Even though I specialize in training others to build their MLM business on the Internet, I still teach new business partners to build their mlm business offline, too. In spite of the fact that team focuses on online business-building, there are several reasons I introduce offline methods early in a new business partner's training.

First, all of the offline methods I train are very duplicatable and free or very low-cost. Anyone who is serious about their business will be very comfortable using these methods.

Second, because so many people want to rely on the Internet these days, there is very little competition for the offline methods. Even small efforts can bring big rewards. Simple offline techniques are a great way to get new business partners started quickly.

And lastly, this helps me identify the future leaders on our team. If they won't bother to implement these simple techniques, they are probably not serious about their business. For years I've had the best results building my business by only focusing my efforts on my most motivated and serious business partners.

Here are my 3 favorite offline marketing techniques new team members are trained on:

Vehicle Lettering. A one-line call to action directing prospects to either an 800 number or a website is powerful. I recommend the back window of the vehicle for best visibility. Inexpensive vinyl lettering can be ordered online or at a local sign shop.

Sizzle Cards. Also known as drop cards, these are business card size advertisements again pointing to either an 800 number or a website. Place them on store counters, bulletin boards, with the tip at a restaurant, and many other places.

Collecting Business Cards. We train our partners to get in the habit of collecting other people's business cards as they go about their daily routine. We use a simple email to approach these people to find out if they are interested in another stream of income.

Learn to use these simple but effective methods for offline and local marketing. They can lead to massive success in your mlm business.