Barriers To Effective Network Marketing Online
Business → Marketing & Advertising
- Author Carl Willis
- Published October 23, 2010
- Word count 559
Network marketing online is one of the most efficient methods of building an MLM business available today. There are some very common business building obstacles that you need to be aware of if you are going to build your mlm business online. I want to share some practical suggestions that can help you avoid these online roadblocks to network marketing success. With a few minor adjustments to your work habits, you will completely eliminate the majority of these obstacles.
One of the primary business killers faced by online network marketers is a lack of focus. With so many tools, methods and tactics available for your use, it is easy to get overwhelmed and unfocused. Each new "guru" you encounter offers a different technique or strategy that you "must" deploy in your business. Each day your inbox grows more backlogged while your head spins even faster. Take a moment to stop, breath and regain your perspective. In the world of online marketing, the power of focus cannot be stated enough. Long term success in network marketing online will come from the consistent application of a few powerful techniques and principles. Take a few moments and evaluate your marketing efforts through two primary filters. What online efforts or strategies have been the most fruitful in generating leads for your network marketing business? Which strategies and techniques bring you the greatest level of personal enjoyment? Resolving those two questions should help you isolate the strategies that need to be the primary recipients of your focus. Be sure to keep this list narrowed down to one or two strategy choices.
Another obstacle to success in your online network marketing efforts is poor time management. I meet network marketers on a regular basis, who spend all of their time reading email, chatting on Skype, watching the next webinar and other non-productive elements of their business. Now, don't get me wrong, there is a time and place for each of those things; however, they must take their proper place in the overall priorities of building your business. There really are only two things that we get paid for in the world of network marketing. The selling of products and sales overrides on the sales of products by those we have recruited into our business. Anything that does not lend itself to the process of selling or recruiting becomes secondary in the daily priorities of your business. Your day should be structured in such a way that it gives you the greatest opportunity for productivity. In my own business I check and respond to any urgent emails first thing in the morning. I check again for pressing emails around the lunch hour, the rest of my emails get dealt with late in the afternoon. I do not sign on to Skype unless I have an appointment or late in the day to check for new messages and contact requests. My Facebook profile gets updated first thing in the morning, mid day and late afternoon. My Facebook account is linked to my Twitter, LinkedIn and Plaxo accounts, so that I do not have to duplicate this effort. The majority of my time each day is focused on only 3 things: Creating content, following up with leads and MLM training.
Reducing the distractions and obstacles in your day can drastically improve the effectiveness of your network marketing online efforts.
Developing an effective strategy for network marketing online will make your efforts much more productive. Carl Willis provides weekly training to teach you how to generate MLM leads using online strategies.
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