Ads for free seems like an unimaginable matter when heard. But there are a number of ways by which the cost of advertisement can be reduced, with the help of some imagination and creative thinking.

A business wanting to promote your opportunity, can write articles related to their subject of expertise that can be submitted to media and publications having interest in that particular field. The advertising article can have information about the company and affiliate opportunity. Due to the growth in Internet users and web sites, new websites have sprung up which offer free services. Articles or blog posts can be written for these websites and they can be broadcasted for free, which in turn will be viewed by heaps of people on a daily basis.

Video Marketing is a free internet marketing technique that enables you to use a high quality camera or camcorder to record a quick 3 minutes video and upload to many video sharing sites. One of the most popular sharing sites is YouTube which is owned by the largest Search engine in the world, Google. The best thing about Video Marketing is that many people can not only see you as a person, hear your message but they can see how sincere and passionate you are about your message. You also have the ability to add a website link into the video or in the resource box below the video, to send viewers to a page where your promotion is on your site.

Once the business has got some attention, within no time it will gain popularity also among the crowds. This recognition can lead to them being invited on radio and television talk shows and even to interviews. Such kind of opportunities shouldn't be ignored as they provide a chance for free advertising. If it is taking a long time period to get a break, the producer can be addressed with a letter that can be followed up by a telephone call or in-person visit. During the visit, the nature of expertise can be discussed about the business, which will be of interest to the viewers of the particular channel. As soon as a businessperson gains the status of being public-friendly, much more offers start pouring in.

Free bulletin board located in the neighborhood, like in grocery stores, libraries, and salons, are another good idea. Advertising circulars can be placed on such boards for free. Circulars for mass distribution can be handed out at the mall, shopping center, bus stops, particularly on weekends when there is a big rush. Students can be hired on part time basis for this purpose.

Promotional advertisement can be printed on the envelopes used by the business firms. Both the sender and the receiver can view this advertisement. Promotional offers can be sent to customers by postcards, which should be utilized to its full, leaving only place left for writing the address.

Some of the new mail order publications offer free first time and seasonal reduction for advertisers. Other publications offer pay per inquiry space. Inquiries can be made about stand-by space, which means that the publication holds the submission of advertisement until the space is not sold and in that case, thirty three percent saving can be achieved. Usually local newspapers provide these kinds of offers.

If the business is involved in ad sheet or catalog publishing, other publishers can be contacted for the purpose of bartering an advertising exchange. They can place advertisement in their publication, in return for placing their advertisement in the business's publication.

Free offers can be provided to the customer. This can be done by emailing or printing newsletter about information regarding the area of interest of the targeted customers and can be made popular by using tag lines. Attach a free coupon with it, which the customers can use it for shopping, if a criterion is met like minimum purchase of $25. By this the response will be huge and most of them will purchase something or the other to avail the free offer. The basic ingredient for advertising for free is imagination and research. Opportunities should be searched and a strong working force should be applied to increase the sales.