It's a shame but there are so many network marketers who pin their hopes of success in the industry on mlm genealogy lists

They are excited and pumped to start recruiting all those people into their business, but once they start calling them they quickly realise they are getting nowhere fast. No-one is interested and a lot of the information is outdated anyway!

What is an mlm genealogy list you may be asking

A genealogy list is a printout of the complete downline of an mlm company, it shows everything from team structure to earnings. Sometimes when an MLM company goes out of business they will auction off their list of distributors (complete with full contact details). Obviously this list could get into the hands of almost anyone, legitimate or otherwise.

The people who buy these lists may sell on the lists or part of them to other 'information harvesting' companies, or they may choose to sell them on to other network marketers. No doubt the buyers will market to the list first themselves before selling on. There are loads of people selling such lists on the internet, you would only have to research it briefly online to see what I mean

One of the big problems with such lists is the legal implications; how about the non disclosure and data use agreements that are signed by distributors at the time of enrolment?. Never did they sign up to have their details carelessly sold to the highest bidder and then distributed goodness knows where. If you want to build your business with integrity then calling up mlm genealogy leads is not the way forward in my opinion.

Once you finally get to calling you're so call 'lead' they won't have a clue who you are anyway, they've never requested any information from you and most likely have previously been involved with an MLM deal that didn't work out. Add the fact that by contacting them you are in effect breaking the law, which in itself can carry heavy penalties if you were to get caught. Needless to say this is not what you would call a highly targeted, qualified prospect!

Something else to consider which should put you off the idea of such lead lists is the amount of telephone prospecting involved, are you willing to sit down and call hundreds of people every day, trying to get a 'yes'? There is no other way to prospect them unless you want to start SPAM emailing them and get shut down by your ISP, or you could embark on a direct mail campaign which would be costly. You also need to ask the question 'are you an expert closer on the telephone?', its takes a lot of skill to close warm prospects, let alone stone cold freezing leads!

After all there isn't really any need to waste time with these genealogy lists, there are many different ways to generate leads for your business, especially online. It's not actually difficult to be bringing in thirty or more leads into your business on a daily basis using the internet. I recently did a training explaining the step by step process I use to do this in my business for free, and the benefit is that my prospects already know who I am before they receive information from me.