Social Network Marketing is a pretty big thing at the moment, everybody is realising the power of the social media giants like Facebook, Twitter and YouTube.

Of course network marketing is all about forming relationships with other people, so social media sites make the perfect environment for building a business. Relationship building is the name of the game in our industry.

Let's gets one thing out of the way first though, the social media sites are not for spamming (i.e. ONLY posting 'money' links). I expect you have already seen your own fair share of spam on sites like Twitter and Facebook, and also YouTube in particular. Like me I expect you find it pretty distracting!

You can go a long way in creating trust and friendships in social networking sites, you can also promote your own brand, products and content, plus there is the advantage of increased exposure, if people like the stuff you are sharing then they may well share it with their friends also. In fact using social networks correctly can turn you into a freekin celebrity!

With the potential available from social network marketing you'd be crazy to let the current craze pass you by.

Following are 2 strategies you might want to consider using

Facebook - Ensure you've set up an account on Facebook for business purposes. This is a very powerful way to build rapport with prospects, you can also find a lot of new prospects there also. You can look for and add friends who are interested in a similar niche to you. You can also look for other Facebook groups that are relevant to your business. More people will be able to find you the more groups you join, you will also get people adding you as a friend. After you've joined about 200 groups your friend requests will probably increase dramatically

Also make sure you have a Facebook fan page set up, this is VERY hot at the moment. Everybody likes to be liked of course! The more fans you can get the better, it's always good to look popular, but you are also able to send a status update to all your fans at the click of a button, so it becomes a very powerful marketing tool. It's similar to building a marketing list. Create some sort of lead magnet/offer so that when folks arrive at your fan page that have the incentive to opt in to your capture page, which can be directly on your fan page, or an external webpage.

Bookmarking sites - You can post links to your content at these sites, it will increase your exposure and people searching for information in your niche can actually cast a vote for your content if they like it, your content can also be shared across the internet at the click of a button. Obviously you will get some good traffic from this and also Google will pay more attention to your website with all those extra backlinks. These days Google and the other search engines are giving more credit to backlinks from social bookmarking sites, so the more of these you can get the better your traffic levels will be. Whenever you create a new piece of content and upload it somewhere, social bookmark it, you can use the free tool Onlywire.com to do this for you on autopilot:)

There are also three other methods that you should be using to get massive exposure for your content. By implementing these techniques along with some powerful content marketing strategies you really can explode your business within just a couple of months of consistent work.