A popular option when looking for a portable display is a self-contained banner stand. Roll-up banner stands are cost effective, easy to transport and have very few requirements when it comes to assembly. This type of banner stand is made from a fabric that is lightweight, does not tear, and is easy to clean with a damp cloth. The stand contains a retracting tube that rolls the banner in and out of the unit for display or storage. The banner releases quickly with a light, one-handed pull on the top bar of the banner. An extension bar attached to the stand holds the banner in an upright position for display. Portable banner stands are available in several height and width options to fit your marketing campaign and business needs.

Printable fabric banners are ideal for continuity in marketing campaigns. You are able to incorporate images onto the banners that are also on other marketing pieces. Digital banner images can be printed in high resolution on either one or both sides of the banner. It is possible to print full-color images, text or a combination of both to customize the banner so it meets your needs. The attractively printed banner stand creates a focal point and draws attention to the trade show booth or display area. Tall stands are highly visible to people walking by and are viewable by people standing a distance from the display area.

There are a number of benefits to using a roll-up banner stand, just as there are for a portable display. The banners stands are self-contained units that speed up tradeshow booth assembly. These banners come pre-assembled and there is no need to carry tools or hardware to the display location. Multiple banners create a custom backdrop that is easily changed or updated with a new banner. Changing the images of banner stands is more cost effective than purchasing new wall graphics for a backdrop display. This makes banner stands not only attractive and easy to use, but an ecologically wise choice for businesses.

However, there are few negatives to using portable banner stands for your marketing display. The one drawback to this type of portable display is that the standard two-foot width does not fill a trade show booth. You will need to purchase 2 to 3 roll-up banners if you want to attract attention to your booth space.

Portable displays that use banner stands are no longer a hassle for businesses. These units are a wise choice for use in marketing campaigns as they have more positive aspects than negative. Investigating the options available to meet your marketing needs is a task well worth the effort.