If you are in a dilemma whether aerial advertising is a suitable mode of marketing for your business or not, this article will provide you the solution. Owing to its benefits, airplane advertising is suitable for every kind of business; from small business to the business of multinational companies. Following are a few of the reasons to choose aerial advertising to promote your brand.

1 - Cost-Effectiveness

Some people think that airplane marketing is very expensive; however, they are astonished to know the actual price. The approximate cost is fewer than 50 cents per thousand prospects while surveys have also divulged that on average each viewer gets over 17 seconds of ‘read time’ generated by the aerial banner towing airplane. This shows that aerial advertising is more reasonable than other modes of advertising.

2 - Uniqueness And Inimitability

People fancy unique and contemporary things; same is the case with advertising. Traditional style of advertising has become monotonous and loosing its grip on the audience; people will change the channel on TV when they see ads, they will skip the papers’ or magazines’ page containing ads, however an airplane banner is a thing not seen very often and will surely attract the attention of the people.

3 - Specifically Targeted Market

Traditional marketing can’t target specific audience, it hits the bulk of the market and there are chances that you will miss your potential consumers. However, in aerial advertising, you can specify the targeted market with high percentage of potential customers.

4 - Event Based Activity

For the maximum outcome aerial advertising can be carried out on the specific events related to your product or service. For example, if you are a football sporting goods seller, you can fly over the football tailgaters. There are many events where aerial marketing can create the awareness of your brand including NASCAR, Spring Break, Concerts, Conventions, Rush Hour Traffic, Football, Baseball, State Fairs, all Beaches, Parades, Cruise Lines, etc

5 - Specific Time

You can specify any time for the airplane to fly with the banner over your audience’s head, this can surely enhance the percentage of responses to your ad campaign.

6 - Result Assurance

Are you sure your consumers will be watching the same TV channel when your ad is played? Are you sure your flyers which you placed on the windshield of a vehicle will not end up in the trash without even being read? Are you sure they will not skip the ad page in the paper? Of course not, however when a plane flies over people’s head, it will surely attract their attention and they will read the message on the airplane banner as well.

7 - Maximum Impact

Airplane banner advertising has an incredibly high impact on the viewers as compared to other advertising modes, here are the facts revealed by different surveys.

• 88% of people remembered seeing the airplane banner go by after 30 minutes.

• 79% could remember the product or service being advertised.

• 67% retained at least half the message from the ad

8 - Entertaining And Welcome Distraction

People find ad breaks on TV, discontinuing their favorite program, irritating. Throwing flyers in someone’s car or home can be considered a nuisance; however, everyone will be delighted to see an airplane with an airplane banner will perceive the message with a positive frame of mind.

9 - Simplest Way Of Marketing

Though an airplane banner might not give a lot of details about your product or service but its simplicity will convey the exact message to the viewers, you want be convey.