Aerial Advertising - Economical and Effective
Business → Marketing & Advertising
- Author Michael Arnold
- Published January 8, 2011
- Word count 439
Aerial advertising is the most economical and effective marketing approach of the modern age. But it is also a fact that business holders do not even consider aerial marketing while planning their annual budget. If you are one of them, after reading this article and recognizing the unlimited benefits of this contemporary advertising approach, you surely will consider it one of the top choices!
Aerial advertising refers to the towing of an advertising banner by an airplane which then flies over the targeted market, specified by you. This banner is custom designed according to your requirements which usually has your brand’s logo and a short advertising message. These airplane banners are catchy and appealing due to their colorful and unique design. Your audience will surely be attracted to it and they will remember your brand next time they visit a store.
The only purpose of advertising is to create maximum awareness of your brand among the consumers in the most cost-effective manner. If you advertise your product or service in a professional manner, you will surely get more responses from the audience and vice versa. When it comes to hitting maximum number of people at the same time and in a cheaper way, airplane marketing is a standout approach. Let us see how much does it cost to fly your banner over the heads of your potential consumers and how much effect will it have!
Many people deem aerial advertising expensive; however, the reality is different. The approximate cost is 50 cents per thousand prospects, clearly a lot cheaper than the traditional advertising modes. The best thing is that you need not worry whether your consumers watch your ad or not like the traditional medium of advertising i.e. TV, Radio or paper. The plane will surely attract more than 90% of the crowd and the banner shall convey your message miraculously.
According to the surveys, an airplane banner can be seen for more than seventeen seconds by every viewer. The unique and catchy style also adds to the impact of the banner on the consumers’ mind. Surveys have revealed some amazing facts about aerial advertising impact on the viewers:
o 88% of people remembered seeing the airplane banner go by after 30 minutes.
o 79% could remember the product or service being advertised.
o 67% retained at least half the message from the ad
In aerial marketing, instead of hitting the bulk of the market, you hit the niche market with the maximum percentage of your potential consumers.
Remember, people like up-to-the-minute and creative things; go aerial and advertise your brand in a way they will remember for a long time to come.
Located in New York, Arnold Aerial Advertising provides aerial advertising services nationwide with affordable rates. Michael Arnold is the Director of Arnold Aerial Advertising Inc. They fly the Beaches, All Sporting Events, Concerts, Rush Hour Traffic. They are the only agency that provides all of the methods of aerial advertising- blimps, aerial banner flying, and skywriting.
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