Give Your Ad Campaign a Touch of Curiosity with Airplane Banners
Business → Marketing & Advertising
- Author Michael Arnold
- Published January 4, 2011
- Word count 451
"Curiosity is an emotion related to natural inquisitive behavior such as exploration, investigation, and learning, evident by observation in human species." If you, a business owner, want to create curiosity about your product or service among the consumers, advertise your brand in the most catchy, captivating and inimitable way; aerial advertising. According to Albert Einstein, "Curiosity is an important trait of a genius." Make use of this trait of the geniuses by flying your ad message written on an airplane banner over their heads!
Ignoring an airplane banner is almost impossible because of its novel and unique nature. Surveys have revealed that nearly ninety-five percent of the people look at the airplane flying over their head. The buzzing sound of the plane compels them to look at it and if there is a billboard towed to its tail, which is promoting your business, it will surely be read.
According to researches, on average, every viewer gets over seventeen seconds to watch the airplane banner. This time span may sound small but it will be enough for your precise and short ad message to be read by the viewers. If they still miss some detail, or have not completely jotted down your contact info, you need not worry, because the plane will fly again and again and the message will surely be conveyed utterly.
Airplane banners create a strong image on the viewers’ minds and they remember the message shown for quite sometime. Nearly ninety percent of the people remembered an airplane banner flying over their head after thirty minutes the plane had passed, while almost eighty percent remembered what was being advertised.
Luckily, even being so effective aerial marketing is much cheaper than other modes of advertising. You may have to pay tens of thousands of dollars for a TV commercial which has a high percentage of getting missed by the potential consumers, whereas the cost for aerial advertising is nearly 50 cents per thousand prospects.
If done properly, aerial advertising can attract the attention of thousands of viewers at the same time. The unique and novel nature of airplane banners will surely create curiosity in the minds of these viewers. They will buy your product or avail your service next time they visit the market or at least will try to know more about your brand to quench their thirst of curiosity created by the airplane banner.
It is a fact that in the recent years the traditional media has lost its grip over the people. People are attracted towards fresh and fancy things. If you want to save your money and get the maximum number of responses from your consumers via ad campaign, airplane banners are the way to go!
Located in New York, Arnold Aerial Advertising provides aerial advertising services nationwide with affordable rates. Michael Arnold is the Director of Arnold Aerial Advertising Inc. They fly the Beaches, All Sporting Events, Concerts, Rush Hour Traffic. They are the only agency that provides all of the methods of aerial advertising- blimps, aerial banner flying, and skywriting.
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