Having a product launch plan is great. With a checklist on hand before your product launch to the marketplace helps to ensure everything is moving on the right track. A pre-launch checklist is something you should have because you are launching your own product online, this is your business, and you definitely do not want to make any mess out of it when the product is launched into the internet marketplace.

Before even thinking how to promote your product to the net, make sure everything in your site is fully set up and ready to go at any moment. Put a tick on your pre-launch checklist honestly on each of the items to get your site prepared for your product launch promotion.

The power of leveraging helps to bring your product launch promotion to a greater height. If you want to get people to sign up and promote the product for you, you can entice them with high paying commissions. In addition, you can provide advertising materials, resources and tools to your affiliates where they can just ‘copy and paste’ from, such as solo ads, ready-made banners, classified ads, articles, etc. This is where the real money comes from.

There are 3 lists of customers you should know for your list. The first list consists of people who buy your lead product – they are already doing business with you and hopefully will buy high ticket items in the future. The second list consists of customers who buy your high ticket product – they are the least numerous, but also the biggest money makers who are likely to do business in long term period. The third list is people who buy nothing but sign up for your special report – this list will form the basis of all future promotion where we collect information from them.

On your research part, you can use ad tracker/split testing script to test which advertising campaigns that work great for your site. This will help to refine your sales system for current and future products.

If you want to find potential JV partners into your business, you have to set up a separate commission structure that pays them higher commission for both low and high ticket products. The main reason to pay a higher commission to JV partners is that JV partners are more serious in promoting your product and willing to put in their commitment to push your product launch to success. They see you as a business partner rather than as affiliate.