A growing number of businesses have long embraced the power of outsourcing for their business. But a new trend called Microsourcing is helping to fill the gaps. The workflow of a small business has ebbs and flows. Hiring on full time staff often is not in the budget. When a big project is underway it can make sense to bring on short-term help. That is where micro outsourcing services can help.

These days many entrepreneurs are turning online to find outtasking services to provide needed relief. Getting good help can be as simple as reaching out to one’s network to ask who knows someone in that field. Another option is freelancer sites. Here a company can post a task, write a description of what’s needed, describe the ideal candidate qualifications, and get access to qualified help.

SevenStew.com is one such Microsourcing site that serves as an online matchmaking service for companies and freelancers. This company saw the need for good affordable help and came up with the idea for listing outsourcers with help starting at seven dollars an hour (thus the name). On the website companies can find help for needed tasks like customer service, sales, marketing, admin, bookkeeping, and specialized technical skills. Hiring short-term help can provide needed relief as companies grow, have new projects, or need help with a specialized expertise.

On the other hand, outtasking services provide projects for work at home freelancers. By registering with an outtasking service they can instantly have access to companies seeking short-term help. It allows them to browse project listings, find opportunities that are a good fit, and contact companies directly.

The advantage to companies using micro outtasking services is that it provides quick access to several qualified outtaskers. Then it’s just a matter of sorting through applicants, interviewing them, and finding the right fit. It’s a quick and easy to way to find the qualified help a company needs for short term help.

Smaller companies may not have the budget for full-time or even part-time employees and can find their solution in hiring these home based freelancers at a much lower cost than hiring traditional employees. Microsourcing offers companies access to thousands of talented freelancers with experience, education, skills and the motivation to perform quality work from home. These work at home professionals provide the help companies need without paying high salaries and fees to cover costly overhead. Help can be hired only as needed. No need to keep staff on payroll.

In uncertain times businesses are buckling down, cutting expenses, and ramping up marketing to stay afloat. A big part of that growth strategy involves getting help to expand market visibility, better service existing customers, and streamline work processes. Microsourcing is bridging the gap bringing needed help in an affordable way to businesses.