Indoor digital signage is now utilizing a assortment of lcd advertising screen to permit organisations to promote various services to grow profit as well as providing a priceless service. How is this done and why?

Digital signage is turning out to be increasingly preferred as it is the ultra contemporary way to advertise a business or service, getting an on the spot response, but now the technology has evolved so that guests can even book beds near the pool, no longer will the English have to get up early to beat a certain countries visitors to put a towel on a sun bed, getting the best position for the best tan.

This solution takes advantage of the digital poster and a unit that has an integrated touch screen allows visitors to decide on the leisure activity they want and reserve the service and if it is a paid service it is automatically billed to the room, so let us observe how it works.

Touch Screen LCD poster.

This panel is 32" in size and can be positioned in either panorama or portrait depending on the purpose it is being used for. Wall mounting is finest as this can easily be moved when necessary. The advertisements player is built into the back of the display and entered through a locked door – this prevents unauthorised access.

The front panel is touch sensitive, so now the consumer is in charge of the equipment, selecting what they are interest in and interacting with the adverts, making for a more enjoyable feel for the buyer.

How easy is it to work?

In a hotel the monitor may be split into 6 segments, each segment representing an activity, from golf, cookery course/lessons, riding lessons, spa facilities, beauty treatments and hair treatments. When a guest chooses the activity they are interested in they are then taken to the services that are available with costs and availability, so the visitor can pick what day is best for them and pick the time and charge this to their room.

One hotel is making use of this function so customers can book sun beds, by choosing the pool area on the map of the hotel and then they are taken to a further map of round the pool, by clicking on a bed books it for you, so if you want to move to another, you have to reselect the same bed and then make a different selection, this will allow you to have sun beds near your friends. When the visitor is out by the pool and needs additional towels or a drink, the server knows the guests quickly by viewing the television that reflects what guest is where, they can even have their regular newspaper waiting for them on the table, this additional customer service detail makes the hotel the choice of many celebrities as well as regular guests who can pay the $2,100 per night for a room.

This solution is not high-priced to apply, it can easily be attained for a very modest cost of around $1000, enabling any business to use digital signage to interact with their consumers and up sell their services.