1 - Through Article Marketing you are presenting extra avenues for prospects, and other visitors, to find your website because you are building additional links to your website on highly trafficked websites. The more avenues there are for potential visitors to locate you, the more likely you are to be found.

2 - Through article marketing, you are building inbound links to your website. These inbound links are one-way links, which makes them the most advantageous type of linking for search engines like Google to follow. If your search engine page ranking matters to you, then creating these inbound links is an important part of marketing your website, and Article Marketing can allow anyone to achieve this rapidly and effectively.

3 - Article Marketing lets you build a name for yourself. Many article syndication websites have biography sections where one can share details about yourself and your niche. By creating useful articles that individuals really choose to read, you are establishing a name for yourself as an expert on any topic you are writing about.

4 - Article Marketing is free of charge, which happens to be one of the best benefits. You are getting your content out there, spreading the word about your website to the world, and it does not cost you a dime. By putting your content out there, you are building powerfully on your internet traffic potential, and submitting your content to article directories won't cost anything but some of your time when putting your articles together to submit.

5 - Article Marketing lets you make appropriate use of keywords, because you are writing about something that pertains to your website. When you create links and get your name out there in content that is rich with relevant keywords, it will increase the SEO capabilities of your website, and allow you to build a powerful correlation between the info that you are featuring in your article, and the capabilities of your website. Prospects, and visitors will have one of those eureka moments when they realize that they are able to travel to your site for more of the same excellent information, and this is an outstanding strategy to draw in new visitors from a highly revered resource for information.

There are numerous other rewards associated with online marketing through Article Marketing, but these should jump start your thinking processes with regards to crafting articles to bring new visitors to your website. If you are serious about online marketing, writing articles for syndication for the purpose of article marketing, is certainly an advantageous way for you to go.