Link building is utilized by many individuals to increase their site's visibility and also to attain more traffic levels. This method has become an integral part of any online marketing campaign because all search engines rank your site based on the links that are pointing to your site. But the whole link building process isn't that easy nowadays, especially with the search engines changing their algorithm every now and then. So, one way link building is really the only good way to go. This way of doing things is not the same as most reciprocal linking practices, and it's also not easy to do. But, it will be much easier for you to get on the first page of Google and other search engines if you are able to acquire more one way links. Here are some useful hints that will help you succeed with link building.

A link building technique that is above and beyond, but many don't think of, is to make a widget, tool, template or theme that others can use on the site. Hiring a designer or developer and asking him to design a simple add on application or widget that can be used on social networking or other sites is a great idea. Begin by giving this code to other webmasters in your subject and make a credit link that points back to your own website. It can be a fantastic way to expose your site and receive the links you need from pertinent sites. Many people have seen the "Squidoo Lens" pages on the first page of search results when initiating an online search. You can make a Squidoo Lens, which is a great way to create good backlinks while also scoring higher with the various search engines. It won't take long to construct a fully functioning lens that has links to your site along with content that fits the niche. What's more, these links are "anchor text" links, which means you can easily insert your keywords in there for which you want to rank. Hubpages is a similar type of service.

You can also hold unique contests on your site where you try and attract anchor text links from other bloggers in your niche. Holding contests is a great way to get anchor texts but doing it the wrong way, and getting too many backlinks, can actually hurt your progress.

Therefore, link building takes lots of time and energy before any results are seen. It's not something to be done for a short time and then given up on. Keeping it at and going after what you want is a great way to be rewarded with quality traffic.