Today's post is an unbiased review of Magnetic Sponsoring by Mike Dillard. After reading this, you should have the necessary facts to make a sound decision on whether or not to purchase it and use it to help build your mlm company.

For years, one of the major challenges for people in the MLM or network marketing arena has been generating a constant supply of motivated leads. It seems that in every networking organization, most new distributors are still trained to use the same outdated strategies. They are told to make a list of friends, neighbors, and relatives to approach, distribute flyers, drag prospects to opportunity meetings at a local hotel, place expensive advertising, or buy lists of supposedly interested leads.

I first ordered Mike Dillard's Magnetic Sponsoring in 2006. When I got the book I was having success in mlm network marketing and was known as one of the top recruiters in my company. However, I was building my business in an outdated way. I wasted a small fortune purchasing leads each month and spent all day and evening on the telephone. Even though I did sign up a lot of new prospects that way, it was almost impossible to help new business partners be successful doing the same thing. It just wasn't a system everyone on the team could copy. I desperately needed a better way.

The techniques I learned in Magnetic Sponsoring changed everything about the way I build my organization. I have not purchased a lead, cold-called even one prospect, or begged a friend or relative to look at my business in years!

Magnetic Sponsoring is a direct, simple to use blueprint on the fundamentals of attraction marketing. It explains simple, easy to adapt strategies that allow you to attract a daily flow of qualified leads for your mlm business. Once you apply attraction marketing, you actually have leads calling you instead of you chasing them.

Instead of attempting to promote your mlm business, Magnetic Sponsoring shows you how to promote or brand yourself. The idea is that leads don't join a business, they join a person. You will be shown how to brand yourself as a leader, an expert in the industry, and the kind of individual prospects are looking for. You also learn how to convert your leads into new business partners.

Lastly, Magnetic Sponsoring trains you to generate a cash flow even from leads who do not sign up in your opportunity. This is very important for new networkers as it helps them stay in business long enough to become profitable.

Stop using old school tactics that target the wrong people for your mlm business. Pick up a copy of Magnetic Sponsoring and discover how to master attraction marketing.