Why You Need A Free Online Survey

BusinessMarketing & Advertising

  • Author Paul Smith
  • Published December 20, 2011
  • Word count 524

If you want to keep your business moving forward, you can do it by using a free and easy tool called an online survey. With a free online survey you can get feedback from your customers in a matter of minutes without spending a fortune. All you need to do is find a suitable service which can help you create surveys and even fully brand them to suit your every requirement. Here are a number of benefits to make you decide whether you want this tool for your business.

Easy setup and use

Getting credible feedback from your customers has never been easier. You don’t need any web designers to make them work, you can do it all by yourself. There are thousands of templates to choose from and they can be easily customised with your own questions. But if you don’t want to restrict yourself to pre-set themes, you can create and change the layout of your free online survey whenever you feel like it.

Valuable feedback

Word of mouth is no longer as effective as it was a few decades ago. Today if you want to sell something you need to know your customers well. Knowing their needs and preferences can help you save on advertising expenses and make your product or service more attractive. With a free online survey you get a more detailed source of feedback from your customers. When properly structured, your survey can help get answers to the following questions: what business areas need improvement, what products sell well, which customers buy your products. Even negative feedback is useful because you can use it to improve the negative areas of your business.

Cost-efficiency

Why buy costly flyers and booklets to promote your business when you have cheap online surveys. They are far cheaper and faster to distribute and they help keep your company up to date with the latest opinion on your products and services from your customers. A free online survey is a cost-effective approach ensuring that you get multiple benefits without spending too much.

Easy reporting

Surveys are designed to get your customers’ feedback and most importantly to help you analyse the data you collect. Filling hard copies requires a lot of time and effort whereas filling an online survey is as easy as a piece of cake. Survey results are quickly collected and organised in easy-to-use reports, at-a-glance dashboards and animated graphs bringing your free online survey data to life. There are multiple report features allowing you to easily find out what completion rates you receive, export all your results to the data package to investigate them further or use advanced graphs to drill down through results with ease.

If you’re still concerned about how to get more responses from your customers, worry no further. Free online surveys are a good way to cut on your business costs and a far less time-consuming approach ensuring that you receive credible information which you can later use to improve your service quality. They’re easy to use and you can upgrade and edit them at the click of a mouse without any special training.

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