$ 663.9 Billion ---- total value of the global handicraft market in 2019.

What is more shocking? Market size or the market itself? Many people are certainly surprised when they hear about the global market value of handicrafts.

When we talk about handicrafts, we are referring to products that are manufactured using simple tools. They are usually handmade from simple materials like sheets, natural fiber, wood, and so on.

This simple and low-tech industry has such a big market quota. The last decade was a significant period for the handicraft market. It brought some drastic changes as the handicraft industry went from traditional designs to voguish patterns and made a place for itself in the global market.

Hence, a large number of investors are now funding this industry. The online handicraft market is luring many businesses to secure their place in the digital market. In case you are thinking of starting your online handicraft business we are here to help. If you are already having one then read this blog to find out what tools can increase business profitability.

How to set up an Online Handicraft Business

Let’s start with how to set up a handicraft business online. We are going to share some steps that can build your presence in this digital world.

● Devise a plan. A comprehensive, strategic, and compact plan is needed to start a business.

● Do some research? Explore the market. Evaluate competitors and products that are the talk of the town.

● Create a budget. Draw your limit. Never go beyond your set budget or else you will find yourself in a spot of trouble.

● Source your products. Whether you create products by yourself or hire labor to do it, you must know about your products. Knowing all the basics is essential to keep the business process smooth.

● Build a website. People believe more in a website than a social media page. You have to earn your credibility in the market. Your website will be your shop, a place where your audience can resonate with your handmade products.

How to Start Selling

Once you have set up your online handicraft business, it’s time to start selling. In this section, we are going to share some tips to increase your selling possibilities.

o Choose an eCommerce Platform

Using an eCommerce platform will help you to start selling your products on an immediate basis. Many eCommerce platforms, like SeeBiz, offer free access to their portals. We suggest using SeeBiz as it’s a wholesale digital market with thousands of registered businesses and millions of products. It offers free registration and allows you to use its traffic for your business.

With SeeBiz’s social networking system, you can contact wholesalers and suppliers directly. It enables you to add as many products as you want. This eCommerce platform connects you to both businesses and customers in one place. This increases your growth and development drastically.

o Choose a Trendy Product

You need to choose a popular product to increase your sale. Assess the market to see which product is selling like hotcakes.

You can also introduce a new product in the market but it should be luring enough to grab your audience’s attention.

o Customer Service

Improve your customer services. In case of any issue, make sure to get back to your customer in less than an hour. According to a survey, 73% of people tend to use the services of the businesses that address their concerns in less than an hour. Only 23% refused to use the same services after an issue. The rest were neutral.

Profitable Tools Required Starting a Handicraft Business Online

You can use a few tools to manage your online business. These tools can improve your services and make your business easier to handle.

❖ Inventory Management Tools

As an online handicraft business, you need to manage and track your inventory to avoid overselling situations. An efficient inventory management tool like SeeBiz Inventory is what can bring a positive change in your business. Use this app to manage and track your inventory. It facilitates you with 3 months free premium trial so that you can explore, learn, and decide accordingly.

SeeBiz Inventory allows you to:

• Set your reorder levels. You will be notified as soon as the stock level falls from that level.

• Import and export your business contacts in bulk.

• Add as many products as you want.

• Track the order and make the order process sleeker.

• Adjust the item’s price according to your needs.

• View inventory, purchase, and sales reports. You can even get a transaction history to manage your account.

• Manage sales and purchase flow.

• Invite your employees by sending an email. You can assign different roles to different employees in case you want to give them limited access to maintain privacy.

❖ Marketing Tools

In this digital world, you need marketing tools to maintain your presence. Many platforms like Facebook, Twitter, and Instagram offer free services. You can promote your business on these channels. To use an efficient marketing tool, explore the market. Many tools, like isometric, are available to help you in this regard. It helps you understand the behavior of your audience by answering various analytical questions and gives you a complete product report.

Which product is most requested and which product does not work? The answer to this question is necessary to start a marketing and advertising campaign. This will allow you to invest in effective campaigns to gain new customers and retain the old ones.

❖ Digital Payment Processing Systems

You must make it easy for your customers to pay the bill. A complicated method is one of the major reasons to lose your customers. Many third-party payment tools are available online like PayPal and Stripe. They are the best examples of payment solutions.

❖ Shipping Service Tools

As an online business, you need the best shipping services for your customers. Many companies like Shipping Easy and Ordo provide their services to fulfill your order on time. Remember that a smooth ordering process guarantees success in online business.

Conclusion

Anyone can enter the handicraft market but, it’s hard to enjoy success without using strategic methods and tools. No matter what business you are interested in, every business needs some basic tools to grow. Plan and implement your ideas.

Buckle up!