Different Types Of Promotional Keyrings
Business → Marketing & Advertising
- Author Lottie Carrot
- Published February 3, 2008
- Word count 519
There are various ways to promote merchandise, a service or a company. Billboards and TV commercials are one of the most common marketing strategies used by many. However, it can only reach limited people since not everybody has a television or everybody goes in the same highway where the billboards are placed. Giving out promotional products can also be a great way to advertise. One of the many promotional products out today is keyrings. Not only that these items are small and has a cheaper production cost. It is also a very effective way of promoting since most people uses keys for their homes, cars, cabinets, and a lot more.
However, a company should not just choose any type of keyring to represent their latest product or services. Since there are various styles, shapes, and colors to choose from, they must pick carefully which keyring would best express their image. And at the same time, it must still do its main purpose – to advertise. According to some of the promotional product manufacturers based in UK, there are at least five types of promotional keyrings that are usually ordered by companies not only in the country but around the world as well.
First on the list is the custom-shaped keyring. These are keyrings that are shaped as hardhats, shoes, t-shirts, bottle openers, flags, and more. It usually depends on the request of the company. It can be made from plastic, leather, and even metal. These custom-shaped keyrings are more personalized compared to other types of keyrings.
There are also liquid promotional keyrings which are usually made out of plastic. The company name or logos are placed inside a case filled with oil or gel. These commonly come in very bright and attractive color. Kids, teens, and trendy young adults are the target market of this type of keyring.
Because people nowadays always wanted to have something that is multi-functional, keyrings with lights are also in demand. Some have bulb lights while others use LED lights. This also comes in different shapes and sizes as well. Keyrings with lights must come with replaceable batteries or else your promotional item will end up in garbage after a few times of being used. Since this type of keyring is usually made from metal, you can have your company logo or name engraved to have it advertised.
If you are giving away keyrings to business partners, reputable clients, corporate, and alike, then you must give away metal keyrings. Have your company message, logo, or name engraved on either side of these classy keyrings. It usually comes in shapes such as circle, rectangle, or square. These are fine-looking accessories that can suit even the keys for the most luxurious car or million-dollar worth property.
Last but definitely not the least, are the leather keyrings. The designs for this type of keyring can be stitched or printed. You can choose whether you want a finecell leather or a tuscana leather. The finecell leather is harder compared to the tuscana leather. Finecell leather is also the common type of leather used by many companies as corporate gifts.
Lottie Carrot lives and breathes promotional gifts. She works for the successful and innovative leaders in the field; Argon Promotions. Lottie works closely with businesses to help market their products and services through the use of promotional campaigns and promotional product giveaways.
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