An influential article is one that creates trust between you and your reader.

It is an article that your reader will find spellbinding, attention grabbing, educational and instructive and one that will create belief.

If you keep the following information in mind when you are writing your articles, you will create articles that are influential.

Number one, write your article as if you are writing to your best friend. Imagine you are sitting down for a cup of coffee with your best friend and you are just having a conversation about a particular subject.

When you are writing your article, you should include loads of you’s and your’s in your copy. Try not to use any of the following words: we, us, one or they.

Eliminate these four words because they are [unintelligible] in your text. Once your reader believes you are writing directly to them, your article will create a feeling of trust and honesty.

They will begin to trust what you have to say, and a desire for more information will be created. Once you’ve started your article, ensure that each of your points are written so that they are short and direct to the point.

Try to use forceful and compelling text in your article. If you can get over your point using no more than three to four sentences, then that is perfect.

Another thing you need to try to incorporate in your article is to include what benefits and what features your client will derive from reading your article.

It is important that when you are writing your article, you include at least one point that your reader will find very informative. You can create articles this way by continuously learning yourself about new ideas in your particular niche over the Internet.

Read what other website owners have to say about your particular niche. Read what other experts have to say in books and seminars too.

If you can deliver fresh, informative information in your copy, then you will create articles that are influential.

An influential article would lead your reader to want to click on your link, which is placed at the bottom of your article.

The more people that want to click on your click, the more visitors you will have to your website. And in turn, the more people you have on your website, the more products you will be able to sell.

After all, we’re all in this game to generate an income.

So before you sit down and create your next article, think about how you are going to create influential information in your text.