In today's article on copywriting tips, we will look at how you can take an average sales letter and maximize its usage to generate cash flow. This comes directly from a book written by Dan

S. Kennedy, titled "The Ultimate Sales Letter". This book comes highly recommended as he is one of the foremost experts on copywriting world wide.

We as Copywriters have a very interesting niche in that we can use our own writing to help develop our own leads. If you find that your methods of advertising are inconsistent, think about developing a sales letter for yourself to help bring in qualified leads.

If you come up with a really good sales letter, you can send this out in quantities which you pre-determine (you control your workload). After having used a consistent sales letter for a certain period of time, you will know roughly what the response rate is and this will allow you to know how much business you should get from mailing a certain number of letters.

This way you can make sure that you always have clients coming in the door when you want them to. If you have a large number of clients who are into listbuilding or you would

like to start developing listbuilders as potential clients, you may want to look into developing a sales letter for one of these companies or for people looking to increase Traffic. These are two very hot topics and we all are eager to get our hands on good content about Traffic and listbuilding.

So Developing a good sales letter to send to qualified prospects in the above two fields or other fields of your interest can be a money making tip to keep with you in your tool kit.

If you are able to develop credibility, better a companies sales, or your own, you will find yourself called upon because of the little bit of extra leg work and research that you decided to put yourself through...and pretty soon you'll be hearing ..."A Job Well Done!"