An innovative tool for advertisement
Business → Marketing & Advertising
- Author Jeremy Miller
- Published October 6, 2009
- Word count 469
Advertisement has become a core requisite to promote products and services. Thus, it is beneficial to both the advertisers and publishers as the former looks for a great advertising solution and the latter anticipates a wise marketing solution. Both these solutions are now easily available through the best medium – interactive advertising agencies.
It makes the required connection to bring both together so that they can benefit from the features offered. The advertisers can place various ads on the websites, and the publishers can earn profit through these advertising solutions. The agencies also offer two advertising models such as RON (Run of Network) campaign and sponsored ads to run advertisements on various sites and create a niche-targeted audience.
The service provided by the agencies for advertiser is to reach out to the masses through online ads and only pay for the clicks received. Moreover, the clients can examine the effect of advertisements with the help of a complete report offered by the agencies. This helps them to successfully experience a growth in sales, gain larger market share and build brand awareness – all thanks to a leading advertising campaign.
For the publisher, these agencies offer an opportunity to personalize the design of the advertisement, including the size and the color. They can publish text, graphical and rich media content to add their personal touch, according to layout of their sites. Moreover, they are even entitled to receive some percentage of profit of the agency, making some revenue. Apart from that, there is an affiliate program that gives a chance to people to earn some money by referring an advertiser or publisher to these agencies.
As the agencies follow CPC (cost per click), they let the clients decide the maximum price that they are willing to pay when user clicks on the ad. Besides, the advertising world also follows CPM which represents the cost of an advertisement per thousand page impressions. Depending on the number of clicks registered by the reader, ad networks estimate the profits for websites based on CPM.
AdsPilot is one of the finest interactive advertising agencies that cover all the above stated aspects in their offering. The agency even offers a special proposal to their clientele for a cost-effective advertising solution. They ensure that one can easily drive targeted traffic to a blog or website through their management tool. They even take care of click fraud, if discovered.
The AdsPilot blog is also available on the internet to deliver appropriate knowledge to both the advertisers and publishers. In case of any confusion on this innovative management tools, the staff of service provider is here at your service. They provide information on various topics, including the payouts and other payments.
If you fall under any of the two clients of digital ad networks, then you know whom to approach.
Jeremy Miller is author of this article on advertising.
Find more information about online ads here.
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