When YouTube first started, there were many people who criticized the site and said that it would not succeed. But it did. With the advent of digital cameras and mobile cameras, it soon became accepted that YouTube was here to stay. There were thousands of people who uploaded their videos to the site everyday with their personal videos and soon it became the most important video site in the world.

Then Google aquired it.

Today, Internet marketers have realized that the site can be used to market products because of the huge numbers of people who see the site and view the videos.

The site is crawled by search engines relentlessly resulting in highly ranked videos, no doubt due to Googles involvement. This is why Internet marketers now realize the potential that is offered by online video.

There is little censorship and any one can put up anything almost on the site as long as it is legal and could be viewed by adults of a legal age. This literally makes it possible for people to put up anything and everything.

People learned all that they could about the website and with time a few simple tricks became obvious by which marketers could make sure that the site listed their videos and that they were rated highly and on relevant Google pages.

Link your videos to your website. This will direct traffic to your website or to other videos of yours that have been uploaded to YouTube. Most Internet users are lazy to search out relevant information on topics. As a result, if you can provide them with information they will be more than happy to use the information and links that you provide with your videos.

Make sure that you have bolded your URL and make it clickable. After all the main idea of using the video is to direct traffic to your site. If you can bold your site URL then do so; that will also help direct people to your website. Place your URL in the video, in any text and in the audio track if you are using one. You have to capture the viewer in the first few minutes of them viewing the video and that means making sure that the reader has seen the main URL that you want them to see.

Uploading the videos to YouTube requires a little skill. Make sure that you enter the descriptive and powerful title of the site. Use keywords from other related popular videos. Enter your URL address in the description and in the thumbnail.

Be the first person to use something that can attract and entertain people.

Video Internet Marketing