Diversify Your Income Stream
Business → Marketing & Advertising
- Author Gavin Thorne
- Published March 31, 2010
- Word count 380
One of the main things you should learn with your website is that you need to expand your income.
Assuming most of your ads are with Google AdSense. Say that it makes up 90% of your website's earnings. What if Google terminate your account! You would lose 90% of your online profit, then what would you do? Would you be able to recover your losses immediately?For most, it would be very difficult.
So if you have a website, expand your earnings by not only making use of Pay Per Click sponsors, but perhaps use a Direct Leads sponsor, a cost per action sponsor, or by promoting products or services and be paid a commission for it.
Make it a habit to look at the performance of your website. Make sure that you are checking your stats to see which banners and ads are doing well and swap out the ones that aren't functioning as well. Rotating you banners every so often is also a good idea. Your visitors will become "banner blind" after sometime and will soon overlook all of your ads and banners.
Creating other websites is another way of increasing one’s profit. At this time, I have a number of sites that I acquire profit from. About 4 months back, Google banned one of my sites from their search engine! Among internet marketers, this is a ordinary happening. It seems that they regard my website as a link farm because of the loads of outgoing links to sponsor ads. At that time, I was making about $1000 a month for that site.If I didn't have all of my other sites to pick up the slack, can you imagine the disaster that could have happened?
Having them on several servers is another way of boosting your online profit. These days, it’s cheap to host a website. Supposing you throw one or two of them up on a $5.99 a month server and pay for a year's worth of hosting, then you’re on the right track. Not only does it have search engine benefits, but if one of your servers should go down, not all of your websites are down at once.
If you want to have the most money online then you absolutely need to multiply your income streams.
Gavin Thorne is the owner of the profit pulling site internet marketing strategy
To find out more about how to make money online and to get limited time free video training, visit creating info-products
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