Marketing & Advertising

Printed Mugs: The Perfect Solution To Corporate Advertising
By Gareth Parkin · 18 years ago
Businesses – whether mom and pop organizations or multi-national corporations – often struggle to find the very best way to advertise themselves to potential clients. Advertising can become especially difficult when the target audience of ...
Starting Small Business Promotional Campaigns
By Joy Gendusa · 18 years ago
So you’re starting a small business. You figured out what you wanted to sell or do and went out and got it all set up, had your DBA framed and on the wall and now ...
Design or Copy? Which Should Do Your Heavy Sales Lifting?
By Barry Densa · 18 years ago
You decide... A large purchase contract for a new computer system linking its far-flung international operations will be awarded today in Peoria, Illinois by Caterpillar, Inc., the construction machinery manufacturer. Bidding competition among integrated computer ...
How To Promote A Website
By Dornessa Harris · 18 years ago
Everyone knows some of the standard how to promote website techniques: you want to increase hits, increase visibility, and increased traffic in any way you can. This can be done by getting keyword optimized web ...
Car Magnets is an exclusive method for promotion
By Chris Broad · 18 years ago
One can come across various methods that do effective marketing of a product, service or a cause. Every business or a cause needs popularity to fulfill its motto and so advertising has become an important ...
NewsLetter Marketing - NewsLetter Blog As Marketing Tool (Part 7 - 10)
By Tim Yuzaki · 18 years ago
Blogs offer huge marketing potential. They are highly strategic tools that can strengthen relationships, share knowledge, increase collaboration, and improve branding. Besides, blogs can represent the real voice of the website. A weblog can take ...
Selling and Marketing to the Opposite Sex
By Daniel Sitter · 18 years ago
Through the ages, there have been numerous mysteries that have baffled the brightest scientific minds on our planet, none of which any more challenging, defying rational explanation and causing more confrontation than the emotional differences ...
Marketing Your Business with PPC Advertising
By L. M. Sherman · 18 years ago
Pay-Per-Click advertising is growing in popularity among marketers as an alternative to traditional search engine advertising. This method is simplicity itself. When online surfers type in their keywords in a search engine, a list of ...
Postcards – Picture Perfect Promotion
By Joy Gendusa · 18 years ago
There is a simple but almost mystical law which governs promotion and marketing and their relationship to the amount of business generated: business will come in to the degree that you get your message out, ...
Ethics In Advertising
By Andre Bell · 18 years ago
This morning I read something that ticked me off to no end. Ordinarily there's not much that gets to me. But my one pet peeve, if you want to call it that, is injustice. Of ...
Promotional Pens - Why Buy Them?
By Gareth Parkin · 18 years ago
Promotional Pens imprinted with corporate logos can be seen all over the place. You probably use a branded promotional pen at least once or twice every day without realizing it, in fact you probably have ...
Marketing Hat for Graphic Designers or Wannabe’s
By Joy Gendusa · 18 years ago
Many people think that the quality of any graphic design is determined by how aesthetically pleasing it is: Although making the card look good is important, this couldn't be further from the truth. The only ...
Effective Marketing is About Loving Your Customers
By Terry Dean · 18 years ago
“Quality means doing it right when no one is looking.” ~Henry Ford Do you cut corners in your products and services? Or do you make the honest effort to do it right even when no ...
Good Marketing Pays for Itself
By Joy Gendusa · 18 years ago
Most companies ask themselves this question: "How much will this advertising cost us?" when they should actually be asking themselves this: “How much will it cost not to do this advertising?" If your company spends ...
Direct Mail – Not What it Used to Be
By Joy Gendusa · 18 years ago
The number of businesses using direct mail marketing now compared to how many used this medium 10 to 15 years ago is staggeringly higher. More and more marketers understand its effectiveness and are on the ...
"The Real Secret Of Network Marketing Success"
By Todd Shawn Sykes · 18 years ago
Network marketing is not easy. I will not lie. But, in saying that there is a little known way to absolutely ensure your success. This secret is seldom used yet for those that do hold ...
"Why Do Most Network Marketers Fail?"
By Todd Shawn Sykes · 18 years ago
Network marketing is Simple, but doing the old way (i.e. cold calling people) is NOT easy. Don't kid yourself! Let me explain my view of why network marketing is notorious for having a 95% or ...
MySpace as a marketing tool?
By Kelly Robbins · 18 years ago
Have you ever had the experience of something popping up for you several times in a short period of time? That happened to me last week with MySpace. First my nephew, a professional rapper (he ...
To All Internet Marketers - How To Get My Business
By Brandon Norris · 18 years ago
More and more people are realizing that the Internet offers great potential to set up a healthy business for pennies on the dollar. This is good news for internet marketers - but it also means ...
The Myth of Multicultural Marketing
By Michael Soon Lee · 18 years ago
Over one-third of all Americans today are minorities and by 2038 the Census Bureau estimates they will be over half of the population. This plus the fact that Hispanics, African Americans, Asians and Middle Easterners ...