Everywhere you look online these days you see video being used over the written word and there’s a good reason for that, video hold the attention of it’s audience for much longer than the written word. So it only make sense to use video, but why should you use Flash video on website? Well here are 5 good reasons.

Mass Distribution if you want your video viewed by the largest audience possible, then it would only make sense to have your videos formatted into Flash because 97% of Internet uses already have the Macromedia Flash Player installed on their computer. No other video format has this privilege.

User Experience when you use Flash video on website, there is no need for the viewer to have to choose a player and connection speed in order to view the video, instead if done properly the Flash player will deliver the video to best suit the users connection speed, making it a lot more enjoyable experience.

Branding when using any of the other formats to stream your videos you have no choice but to except that when the video is played, the logo of the company responsible for that player will be shown as well. Flash allows you to have your own custom made player built with your branding on it. Building you even more credibility with your viewers.

Easily Integrated adding video to a website any other way than using the Flash format can get really difficult if you not the technical type. Adding flash video to a website is just as easy as adding text or an image, plus there are plenty of software that makes the job even easier.

More Than Just Video when you use flash video on website you can truly bring your videos to life, there is so much you can do with flash like adding animation, images, text, and even buttons right in the videos themselves, giving your customers an experience they can’t get enough off.