Home Staging is the process of preparing a home for sale in order to appeal to the highest number of potential buyers so that the property will sell quickly, for the most money. Potential buyers will form an opinion of a house within the first 60 seconds! The nature of that first impression can make the difference between sold or still available. My job as a professional home stager is to turn that first moment into your finest moment by transforming your home into a buyer's dream home. Remember, you never get a second chance to make a first impression.

Home staging is relatively new when it comes to marketing homes for sale but it is quickly becoming more and more popular. As it's popularity grows both homeowners and real estate agents are becoming more familiar with the benefits that home staging has to offer regardless of the temperature of the current real estate market.

Home Staging is highly advantageous to real estate agents and home sellers in both hot and cool markets. One of the most significant factors that determines how quickly a home sells is the quality of the marketing photos posted to the Multiple Listing Service (MLS).

• Hot Real Estate Market: a seller/real estate agent will make more money having the property staged because buyers will see the marketing photos and will automatically move a staged property right to the top of their list. When they view this home first and fall in love with it they will often write an immediate offer to "tie up" the property. When this happens with multiple buyers a bidding war often results which drives up the sale price of the property.

• Cool Real Estate Market: Staged homes sell much faster and for more money than homes that are not staged. Having the best looking property on the MLS will attract the largest number of potential buyers. Although it only takes one buyer to purchase the home when the market is slow buyers want to look at multiple properties before making an offer. Having your property professionally staged will result in a higher volume of foot traffic through the property and ultimately a quicker offer at a better price.

In both a hot and cold market it is important to provide buyers with what they want to see. Today's buyers are familiar with design trends and have high expectations when it comes to buying a new home. The popularity of design shows on television has given home buyers a more sensitive taste as to what is trendy and what isn't. A seller is trying to sell a home but purchasers are looking to buy a lifestyle. Having your home professionally staged will make it stand out from the competition by implementing current design trends that get buyers attention

At the end of the day, homes presented for sale that have been prepared by a professional home stager will have better marketing photos which leads to more viewings, and more viewings translates into more offers and fewer days on the market (DOM).

For all your Edmonton Home Staging needs please contact me today and I will reveal your home's hidden appeal!