Network marketing is a very lucrative business. Some very high profile people like Warren Buffett have invested in them with great financial success. There are also ordinary people who start with zero and build great wealth with multi-level marketing. Yes, network marketing success is truly possible. Why are an elite few successful, and the vast majority never earn enough to quit their jobs? It begins with understanding some fundamental principles. And if you "get it" your financial future will change forever.

The first idea you should absorb is that your business has nothing to do with your multi-level marketing company. That's right, if you want network marketing success you must stop trying to convince people to join your multi-level marketing company. People are not interested in your company's profits, or the fact that they are debt free. It's interesting but not important.

You must also stop trying to sell people the products offered by the company. This second idea is extremely important if you wish for network marketing success. Shocking right? Especially since it's exactly what you are asked to do. You are not here to sell their products or promote your multi-level marketing company. While it's nice having a solid company with products of value to the consumer, the bottom line is that folks don't care about your company or your products. And trying to sell them to individuals who don't want to be sold only repels them. I'm sure you have experienced this first hand. I know have.

To become a top earner you must understand that network marketing success is about marketing. Your business is marketing. You can have the greatest product on earth but it won't make you money unless you know how to market the product. Your product is a marketing system. You sell a marketing system to distributors. The marketing system sells your MLM company's products, not you. Read this paragraph again and again until you get it. It will change your life.

To make this more clear, I will provide an example. In 1996, I was burnt out with working in private industry as a systems analyst. I had some money and wanted to take control of my life. I decided to start my own company. I decided to purchase a franchise. I looked at McDonalds, Subway, Maaco Auto Painting and Sir Speedy among others. Why? Was it because I thought that these companies offered the best sandwiches, paint jobs or printing services, respectively? Not really. I chose to look at franchises because they had a proven money making system that I could plug into. I and others gladly paid the $65,000 franchise fee to buy the proven business model that had been used by many successful franchisees to make money. They sold us a system. The system sold their products.

Similarly, to achieve network marketing success you must sell a marketing system to distributors. The system will sell your company's products. Your marketing system is a series of tools and instructions. The system teaches your prospects (YOU) how to market and how to use the system to sell your company's products. The marketing system must be duplicatable, so that someone with no training in marketing can do it. By focusing on marketing instead of selling your company's products you will be on your way to network marketing success, just like the network marketing leaders who have large organizations.