Find Prospects In Multitude of Places
Business → Marketing & Advertising
- Author Alicia Kellon
- Published November 23, 2010
- Word count 666
There are many ways to find prospects with the use of drop cards. One place we can go to do this is the bookstore. What type of books would we target? One good choice would be books that are about money-making. The book Rich Dad Poor Dad by Robert Kiyosaki is a good example. It is a good guess to say that anyone who wants to read this book is looking for ways to make more money. Can you help them do this? If you can offer a solution to the not enough money problem this book would be a great place for your drop card. The money aisle of the bookstore gives you several options for books to leave your cards in; it will be a goldmine!
All locations present the same opportunities to find prospects so you can even continue this strategy when you are on vacation. A great place is in your hotel room because there are hotel maids. The tactic with the hotel maid will be to leave her a personal note because you know that she does not have the greatest job at the moment. The note should be about the fact that you are aware that her job is not that much fun. Then state that you have a way for them to make extra money from home. Make sure to leave a good tip with this note and, oh yeah, don't forget to leave a drop card! You will have visits to your website.
Every restaurant has opportunities for you to find prospects because they are full of them; they are the waiters and the waitresses. Being a waiter or a waitress is similar to being a hotel maid; it's a little bit of a dirty job and they are not paid that much money to do it. They also have what it takes to be great in a network marketing business. They are required to do a lot of memorizing and have to repeat the changing specials all day without making it sound like they are bored. This is exactly how you want your people to describe your business or your products to people they meet. Waiters and waitresses also tend to have dynamic personalities, another feature that is helpful in networking. You can leave a drop card with the tip and make sure it is a good one.
How about places where a lot of people are gathered? Places such as concerts, ball games, conventions, amusement parks, etc. At these places where you will find people walking around a lot just drop your cards on the ground, but be inconspicuous when you do it. You don't want to call too much attention to yourself in doing this activity because someone might ask you to stop. So just do this in moderation when you are out and about. When you try to find prospects with this method it is not possible to make sure that everyone who picks up a card is in your target market, but it is a good way to spread the word about your business.
Now it is time to dispel a few worries that people commonly have when discussing this method of advertising. The worry is that placing something inside a book that does not belong to you in a bookstore would be frowned upon by the law. If you were to take something you would be shoplifting, but you are not taking, you are leaving it. A new term has been coined by a top internet marketer who uses this strategy all the time. He calls it "reverse shoplifting" and it is perfectly legal. Another thing people are concerned about is the $100 bill drop card itself. These cards have never been believed to be counterfeit so you don't have to worry about this either. The company that makes these cards has not had a problem with this in the 10 years that it has made them. Now, have fun leaving your cards everywhere!
You can find prospects for an online business with offline methods as well as online ones. Learn all about how to advertise offline for a network marketing company by visiting expert network marketer A. D. Kellon's website.
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