Have you recently been told by someone that Ceregenex is an amazing new business model that will make you wealthy from the comfort of your own home? Did they tell you about Ceregenex's AIO Premium Cellular Health product that will vastly improve your health, and give your body the balance it needs? Ceregenex's AIO sounds great, and might protect the cardiovascular system in your body. But it is the MLM business model, not the Ceregenex products that are broken.

Mr.McGowan, network marketing expert reveals, "The MLM industry is going through some alarming changes right now and most network marketers are completely unaware of it. The home based business industry has been flooded with hundreds and thousands of new health and wellness companies all fighting to gain their share of paying consumers and distributors. This is even more difficult with the internet because as fast as someone will hear about Ceregenex, they will be just as fast to leave and join next best "pre-launch" or "ground floor opportunity" company, with promise of a high, magical position in the pyramid."

A fact that cannot be ignored is that 97% of distributors fail in Multi Level Marketing, and down line attrition is at an all time high. Most MLM companies, such as Ceregenex, push their new members to make a list of family and friends and hold home presentations and push them on rah rah conference calls. "Modern day network marketers must understand that friends and family are not entrepreneurs, and home presentations are primitive and ineffective. In the MLM industry, marketing the opportunity to generate income, not the product, is how to effectively grow a business", Mr. McGowan states. "Would you continue to use and purchase AIO if you weren't making any money with Ceregenex? Probably not."

Network marketing companies need to empower their distributors with internet marketing strategies in order to generate highly targeted leads. Internet marketers are generating enormous profits right now, even with the current state of our economy. Using internet marketing strategies to generate leads for your network marketing business is essential to make a substantial income in 2009 and beyond in this great industry. Less people will fail if they target people who are looking to join a home based business, rather than convincing your family and friends that this is the opportunity that will give them financial freedom.

"My advice for the struggling multi-level marketers is to get out of the broken MLM business model. Join a network marketing company where you will learn how to generate leads online, and have those put through a sales funnel. Join a direct sales company with high priced items that are in high demand. It is important to make most of your money on the front end, from your efforts, as well as residual income on the back end. Down line attrition will kill your chances of ever establishing any substantial residual income. Developing a skill set in internet marketing will allow you to leverage your time and create a true passive income without relying on putting hundreds, if not thousands of people to make any kind of money", Mr. McGowan concludes.

There is no doubt that Ceregenex might have a great product, but the business model is not sustainable in modern day MLM.