Harry. With new companies sprouting up each day, organizing events as mentioned above is not a big deal at all. So if you are organizing an event, how can you make sure that people will attend? The answer is simple: event marketing. As we proceed to another decade of the 21st Century, let us take a peek into the platforms for event marketing.

First of all, know who your target audience should be. If the seminar is on digital marketing, you should invite SEO analysts, social media experts, and so on. Conferences on solar energy products should have dealers, retailers, and other people who are involved in this business. The most common platforms today are Blackberry, Android, iPhone, and WAP. Therefore, the users of these platforms can prove to be a valuable audience. Marketing for events has become necessary to make sure that it does not become like the hundred other events that are being held on a regular basis.

Inviting the right people is extremely important. Don’t invite each and every person who is willing to attend. Create an exclusive list of attendees who will get invites to come to the event. The focus should be on quality and not quantity. If a 1000 people attend your seminar and only 50 of them are potential customers, then it is of no use. On the contrary if you invite 200 people with around 120-150 customers, then the seminar will be termed as a success.

Next we come to the sponsors. Approaching sponsors is not an easy job nowadays. You have to convince them that their investment in your seminar or conference will reward them with huge returns. There are various event management softwares available in the market that can be used to rope in sponsors and attendees in a quick and easy way

Among them, the Event2Mobile event management software has met with huge success so far. By using this app, you can send updates, news, and other relevant information about the event to them. This is an excellent medium to promote the meet that you are organizing and that is why you should take complete advantage of the situation. The platforms for event marketing allow you to reach out to a wider audience than ever before. This app can be defined to be an extension of the event guide. Say hello to the trouble-free way of event promotion!