Airplane Banner Marketing – The High Impact Medium
Business → Marketing & Advertising
- Author Michael Arnold
- Published March 26, 2011
- Word count 419
Have you heard of aerial advertising? If yes, the next thing you would have heard is its high impact on the audience. How is that possible? In fact there are logical reasons for this. These reasons have made aerial advertising the top choice of the top companies of the world. If you are a business owner, after reading this article, aerial advertising will become your top choice as well!
Your ad banner is towed by an airplane and flown over the heads of your specified audience. The open sky acts as a big blue background and all the viewers see the airplane with your ad banner soaring behind it. This is one of the major reasons that aerial advertising has the benefit of being able to catch the audience’s attention in an uncluttered environment.
Your ad messages can be presented on billboards or letter banners. Billboards are large canvases on which logos, images, and any other business information are printed. They are cost-effective, since you pay the designing cost only once. They allow you to have your message readily available for use for months or even years and anywhere you want. Aerial advertising companies would store the billboards at their flight facility, where they are ready for deployment.
Letter banners feature huge removable characters. Their catchy nature quickly attracts attention. The best thing is that they can be quickly adjusted and assembled as per your message’s requirements. Because of these properties, airplane banner marketing claims exclusive and prime positioning within the advertising arena. Some of the major benefits of aerial advertising are:
• Cost-effectiveness: Approximate cost is a lower cost per thousand prospect compared to other media. Can you imagine any other medium matching this?
• High Impact: Your message is delivered to thousands of viewers at once with a high recall value.
• Target Oriented: You can exactly specify your target market according to geography, economics, demographics, or psychographics.
• Flexibility: Your letter banners are usually assembled and ready for flight within a few days of the order. If you have a minor change in your ad campaign, your banner can also be quickly altered to meet current needs. However, billboard production may take a little longer, up to 14 days, but it is a one-time process.
• Edge Over Your Competitors: People like the novel nature of aerial ads, which can boost your profits in a matter of days. When your competitors are using the old fashioned advertising media, your aerial banners can thrash them and make you the market leader.
Michael Arnold is the Director of Arnold Aerial Advertising Inc., located in New York. They provide aerial advertising services nationwide with affordable rates. They conduct all forms of Aerial Advertising including Blimp Advertising. They fly the Beaches, All Sporting Events, Concerts, Rush Hour Traffic. They are the only agency that provides all of the methods of aerial advertising- blimps, aerial banner flying, and skywriting.
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