Where to Fly My Airplane Banner –Over Beaches, Sporting Events, or Rush Hour Traffic?
Business → Marketing & Advertising
- Author Michael Arnold
- Published March 26, 2011
- Word count 447
There is a plethora of information about the benefits and effectiveness of aerial advertising on the internet. It is possible that after reading them all, you might be planning to present your product to the public by using an airplane banner. The first thing that might come into your mind is "Where should I fly my aerial banner?"
Your aerial ad campaign can be carried out anywhere with a massive gathering including NASCAR, Spring Break, Concerts, Conventions, Rush Hour Traffic, Football, Baseball, State Fairs, all Beaches, Parades, Cruise Lines, etc. It is your responsibility to make sure that the crowd has potential consumers of your brand. An experienced and skilled aerial advertising company can give you the best answer after doing research on your brand and desired target markets. However, the three most wanted locations are as follows.
- Beaches and Spring Break
If college students are the targets of your marketing campaign, then there is no better chance than the spring break. During the week recess in March/April, millions of students from all over the country gather at different spring break venues to relax and have fun. In 2005, over one million students gathered at the four most wanted spring break venues in the United States; Panama City Beach, FL., Daytona Beach, FL., South Padre Island, TX, and Lake Havasu, AZ.
If you are planning to launch a new product for the young men and women, Spring Break 2011 is the time to hit the beaches with your aerial billboards.
Beaches also have considerable crowd even when the spring break is over. These people gather to relax and forget the worries of their hectic lives. The airplane billboard, custom designed for your ad campaign, flying over the heads of thousands of these people with the most positive frame of mind, can create awareness of your brand in no time.
- Sporting Events
If you are a sporting goods manufacturer, then the sporting arenas, with enormous crowds of sport lovers, are your best choice. Your air ad can reach the massive crowds and will surely bring quick responses. The following stats show the figures of gatherings at different sporting events.
NASCAR attendance = 30,000 to 130,000 (depending upon the nature of the race)
NCAA football game = (up to) 110,000
National Football League weekly = 70,000
Major League Baseball game = (around) 35,000
Average attendance of a major league soccer game = (up to) 20,000 (with a 25% increase every year)
Kentucky Derby = (nearly) 140,000
- Rush Hour Traffic:
Rush hour traffic presents an opportunity to present your aerial banner to people from every walk of life. Most of them will be businessmen, employers, students etc. If you are selling a product the sells to all types of people, rush hour is your option.
Michael Arnold is the Director of Arnold Aerial Advertising Inc., located in New York. They provide aerial advertising services nationwide with affordable rates. They conduct all forms of Aerial Advertising including Blimp Advertising. They fly the Beaches, All Sporting Events, Concerts, Rush Hour Traffic. They are the only agency that provides all of the methods of aerial advertising- blimps, aerial banner flying, and skywriting.
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